CTAM Taps Draper for Viral Piece

By Matt Van Hoven on November 21, 2008 10:19 AM

Update: AgencySpy has learned that a few people not involved with FuseIdeas contributed to the meat of this video. They include Ed Carroll, who wrote the script, Dan Appel, who produced it and directed it and Matt Pascale the editor.

Click play on the above video, and you’ll see Jon Hamm doing for the Cable & Telecommunications Association for Marketing (CTAM) what we want him to do for ‘The Week in Advertising’ &#151 be awesome.

The clip is a faux MadMen scene, complete with Don Draper, Roger Sterling, some dude who represents the cable television industry, and many drinks. My kind of meeting…and it’s funny, too!

We do have a qualm to mention, though; It just isn’t fair. We tried to get Hamm on our wildly successful show, ‘The Week in Advertising’, and offered him the opportunity to develop stronger relationships with the folks who feel closest to him: advertisers, like yourselves. CTAM must have taken it one step beyond and given him…you know…money, or something. Harumph.

OK, for reals though, we like what Michael Durwin, CD at FuseIdeas did with the project. Durwin, a multi-Mark Award winner, wrote the script, edited the film and produced the motion graphics. Damn Durwin, that’s a lotta hooch. Enjoy it people, it’s Friday.

More: “Mad Men? You Knew It.”