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<title>Browse AgencySpy May 2008 archives - AgencySpy</title>
<link>http://www.mediabistro.com/agencyspy</link>
<description>Inside Your Agency. Deep Inside</description>
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<title>&#8220;The True, But Lunatic Ravings Of A Mad Man.&#8221;</title>
<description><![CDATA[<p><img alt="lunacy.jpg" src="/agencyspy/files/original/lunacy.jpg" width="425" height="285" /></p>
<p>Well to end the week, we&#8217;ll send you off with this note from a more than overworked addie. This is why we love anonymous tips, and why I wish more like this came in. With no further ado&#8230;</p>
<p>&#8220;WTF WPP? Yeah, it excels at M&amp;A, but the methods it uses to suck assets out of one shop and arbitrarily attach them to their own holdings destroys careers. Part of the criteria for corporate leadership must be a how-to course in the Svengali-like power of positive Powerpoint to stun the worker bees long enough to keep any remaining clients from jumping ship before the deal&#8217;s done. Imagine, sitting in a conference room, watching the charming and diffident Brit in charge of the Chicago office give a foam core&amp;151&amp;#151it&#8217;s more sincere&amp;151&amp;#151presentation about how, yes, there&#8217;s STILL no work after its core business was transfered his stronghold, little income, and a huge overhead, but G2 is going to let the stalwart survivors of its Stamford shop rebrand and rebuild its offerings and come back, even better than before. Fast forward about 5 months to find a few remaining employees packing up client files to ship to Circle 1 in Norwalk, WPP&#8217;s newest, shiniest acquisition. Leadership used to mean responsibility. Kudos to Stamford&#8217;s own leadership who did their best to keep the agency afloat and its staff employed throughout the rape and plunder.&#8221;</p>
<p>Fight the pow&#8230;errrrr.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Matt Van Hoven</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/the-true-but-lunatic-ravings-of-a-mad-man_b902#disqus_thread</comments>
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		<category><![CDATA[WPP]]></category>
<pubDate>Sat, 31 May 2008 01:02:32 +0000</pubDate>
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<title>&#8220;Why every guy should buy their girlfriend Wii Fit&#8221;</title>
<description><![CDATA[<p><object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/v31qxrXsxv0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/v31qxrXsxv0" type="application/x-shockwave-flash" width="425" height="355"></embed></object></p>
<p>This video has blown up on YouTube recently, and for good reason. &#8220;Why every guy should buy his girlfriend a Wii Fit&#8221; at first seems like an ingenious marketing ploy ala LonelyGirl. But after the dudes at <a href="http://www.joystickdivision.com/2008/05/qa_with_giovanny_gutierrez.php">Joystick Division</a> did some research, we learn that the whole thing was the brainchild of <strong><a href="http://www.mediabistro.com/Giovanny-Gutierrez-profile.html">Giovanny Gutierrez</a></strong>, of Tinsley Advertising where he&#8217;s the director of interactive marketing.</p>
<p>JD asks him a slue of questions <strong><a href="http://www.mediabistro.com/here-profile.html">here</a></strong>, but the bottom line is that the girl (also in advertising) is his girlfriend and neither has a connection to Nintendo. And the best part is the girl didn&#8217;t know she was getting taped.</p>
<p>From JD interview&amp;#151</p>
<p><em>JD:</em> &#8220;So&#8230;you&#8217;re saying nobody paid anything for this?&#8221;</p>
<p><em>GG:</em> &#8220;I did, when my girlfriend found out. I was in the doghouse for a while. Though in the end I feel like I made a million theoretical dollars on YouTube&#8230;She was FURIOUS &amp;#151 called me on the phone screaming her head off and then hung up on me &amp;#151 but now finds herself actually laughing about it and enjoying her 15 minutes of fame as &#8216;the Wii Fit Girl.&#8217; &#8221;</p>
<p>Thanks <a href="http://www.tribbleagency.com/?p=1103">Tribble</a>, for the hookup.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Matt Van Hoven</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/why-every-guy-should-buy-their-girlfriend-wii-fit_b901#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/why-every-guy-should-buy-their-girlfriend-wii-fit_b901</link>
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		<category><![CDATA[Uncategorized]]></category>
<pubDate>Fri, 30 May 2008 12:29:46 +0000</pubDate>
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<title>Brands Pass Up Lohan&#8217;s 22nd Bday</title>
<description><![CDATA[<p><img alt="Lindsay.jpg" src="/agencyspy/files/original/Lindsay.jpg" width="317" height="256" /></p>
<p>In yet another ridiculous attempt to save the LiLo brand, <strong><a href="http://www.mediabistro.com/Lindsay-Lohan-profile.html">Lindsay Lohan</a></strong> (I know, wtf is she doing on AS&#8230;just wait) and cohorts put together a <a href="http://www.dizmajiz.com/clients/tr/18.html">Web site</a> that was supposed to entice corporate sponsors to cough up cash for her 22nd birthday.</p>
<p>Um, right. It didn&#8217;t work. Reports that no one wanted to sponsor the bash apparently lead to it&#8217;s cancellation altogether. Maybe Lohan and <a href="http://www.mediabistro.com/agencyspy/news/dior_drops_spokeswhore_stone_for_karmic_comment_85941.asp"><strong><a href="http://www.mediabistro.com/Sharon-Stone-profile.html">Sharon Stone</a></strong></a> should get together and talk about coming up with a new strategy.</p>
<p>The whole thing was put together by Talent Resources, a company that culls advertisers for bullshit like this. Good call, fellas.</p>
<p>Initial ideas include a spread in Playboy where they&#8217;re clothed, a perfume line for Tibetan monks and a co-written book, Rehab for Dummies. After three visits this year alone, Ms. Lohan should be well versed on that particular issue. Gossipy, yes. But we all love to see car wrecks &amp;#151 let the rubbernecking begin.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Matt Van Hoven</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/brands-pass-up-lohans-22nd-bday_b900#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/brands-pass-up-lohans-22nd-bday_b900</link>
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		<category><![CDATA[About]]></category>
<pubDate>Fri, 30 May 2008 12:03:45 +0000</pubDate>
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<title>Honda&#8217;s Live Ad Sets Precedent</title>
<description><![CDATA[<div><object width="420" height="252"><param name="movie" value="http://www.dailymotion.com/swf/x5lkd7&amp;related=1"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.dailymotion.com/swf/x5lkd7&amp;related=1" type="application/x-shockwave-flash" width="420" height="252" allowFullScreen="true" allowScriptAccess="always"></embed></object><br /><b><a href="http://www.dailymotion.com/video/x5lkd7_honda-live-advert-sky-dive-difficul_shortfilms">Honda Live Advert Sky Dive Difficult is worth doing</a></b><br /><i>Uploaded by <a href="http://www.dailymotion.com/unitedgoals">unitedgoals</a></i></div>
<p>To show that they practice what they preach, Honda created what they call a &#8220;live ad,&#8221; which aired yesterday in the UK. Touted as the first of its kind for the island, this three minute piece proves that skydivers can spell. And Honda is still doing cool stuff.</p>
<p>The divers had three minutes before hitting the ground, and it&#8217;s not like they&#8217;d get a second chance since the thing was live. Luckily, they were able to safely complete the maneuver.</p>
<p>This appears to be a jump-off from WK&#8217;s previous spot (not live, of course). For a memory refresher, click <a href="http://www.mediabistro.com/agencyspy/wieden_kennedy/default.asp">here</a>.</p>
<p>Next up for the car manufacturer: Hondas Across America. Like the hands version, but with cars.</p>
<p>Not really, but what the hell it&#8217;s Friday.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Matt Van Hoven</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/hondas-live-ad-sets-precedent_b899#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/hondas-live-ad-sets-precedent_b899</link>
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		<category><![CDATA[About]]></category>
<pubDate>Fri, 30 May 2008 11:43:19 +0000</pubDate>
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<item>
<title>DDB Amsterdam Solves Age-old Mystery</title>
<description><![CDATA[<p><object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/zKAW96N-Vms"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/zKAW96N-Vms" type="application/x-shockwave-flash" width="425" height="355"></embed></object></p>
<p>Just a bit of Friday fun from our homies at DDB Amsterdam, who always know how to have a good time because, well they&#8217;re Dutch.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Matt Van Hoven</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/ddb-amsterdam-solves-age-old-mystery_b898#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/ddb-amsterdam-solves-age-old-mystery_b898</link>
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		<category><![CDATA[DDB]]></category>
<pubDate>Fri, 30 May 2008 10:57:56 +0000</pubDate>
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<title>Dior Drops Spokeswhore Stone for Karmic Comment</title>
<description><![CDATA[<p><img alt="stone.jpg" src="/agencyspy/files/original/stone.jpg" width="425" height="315" /></p>
<p>While at Cannes, <strong><a href="http://www.mediabistro.com/Sharon-Stone-profile.html">Sharon Stone</a></strong> said the following:</p>
<p>&#8220;I&#8217;m not happy about the way the Chinese are treating the Tibetans because I don&#8217;t think anyone should be unkind to anyone else. And then the earthquake and all this stuff happened, and then I thought, is that karma? When you&#8217;re not nice that the bad things happen to you?&#8221;</p>
<p>Yeah, sure thing Sharon. Why were you at Cannes anyway?</p>
<p>Nevermind that &amp;#151 but the result of her remarks was Dior saying buh-bye. <strong><a href="http://www.mediabistro.com/Tom-Bernadin-profile.html">Tom Bernadin</a></strong> of Leo Burnett put it like so:</p>
<p>&#8220;What comes through in this is the importance of the Chinese market to foreign brands. Being successful in China, like anywhere else, means being sensitive to local conditions.&#8221;</p>
<p>Does anyone remember when Fred Phelps said 9/11 was the result of homosexuality? Did Stone completely forget about the thousands of innocent non-governmental people who lost everything&#8230;way to go salope.</p>
<p>See the full NY Times story <a href="http://www.nytimes.com/2008/05/30/business/worldbusiness/30dior.html?_r=1&amp;oref=slogin">here</a>.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Matt Van Hoven</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/dior-drops-spokeswhore-stone-for-karmic-comment_b897#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/dior-drops-spokeswhore-stone-for-karmic-comment_b897</link>
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		<category><![CDATA[News]]></category>
<pubDate>Fri, 30 May 2008 10:09:56 +0000</pubDate>
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<title>Blyk Media Showing Results</title>
<description><![CDATA[<p><img alt="Blyk ad.jpg" src="/agencyspy/files/original/Blyk ad.jpg" width="312" height="210" class="alignright" vspace="3" hspace="5/" /></p>
<p>UK based Blyk has, in the nine months since it launched, changed the mobile advert game. If you&#8217;re not familiar with it, it goes a little something like this. In exchange for giving subscribers 217 free text messages and 43 minutes of talk time, Blyk sends users up to six texts per day containing ads geared toward each individual.</p>
<p>Since Sept, that user base has grown to more than 100,000 Britbrats. Did I mention the service is only available in the UK? And that it&#8217;s only for 16-24 year-olds? Way to corner that impossible little group, fellas.</p>
<p>For a B|Net interview with Blyk co-founder Antii Orhling, hit the jump.</p>
<p>Otherwise, know that their shit is sticking. Find out how <a href="http://media.blyk.co.uk/">here</a>.</p>
<p> <a href="http://www.mediabistro.com/agencyspy/blyk-media-showing-results_b896#more-896" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Matt Van Hoven</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/blyk-media-showing-results_b896#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/blyk-media-showing-results_b896</link>
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		<category><![CDATA[About]]></category>
<pubDate>Fri, 30 May 2008 09:34:11 +0000</pubDate>
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<title>Georgie Boy, We Salute You</title>
<description><![CDATA[<p><img alt="George.jpg" src="/agencyspy/files/original/George.jpg" width="244" height="320" class="alignright" vspace="3" hspace="5/" /></p>
<p>Ah commenting. (Note: Mr. Parker, could you be any more grizzled?) I am a personal fan of the half beard with beer-in-hand look that accompanies a slow news day. But now you&#8217;re just reveling in your comments. Sitting in the warm, gooey goodness that comes with fruitful words from cohorts, age-old-addies and those who just want to say something quirky.</p>
<p>Really George, really?</p>
<p>&#8220;But times like today, make it all worthwhile&#8230; I&#8217;m talking about reading the comments on my last two posts&#8230;&#8221;</p>
<p>Times like today&#8230;when news is as fruitful as a 93 year-old hooker. That&#8217;s nasty.</p>
<p>So now we&#8217;ve stepped out of the ring and into the land-of-George, rife with witty banter and much ado about your own greatness. Bravo, sir.</p>
<p>Well to say the least, it&#8217;s clear that your readers are into you. Had we some comments to cheer about, they&#8217;d be posted right in here. But the best one so far is as follows.</p>
<p>From &#8220;Milk Now a Product Latinos Use&#8221;</p>
<p>Courtesy Plingyplang (btw thanks for logging in &amp;#151 we know it&#8217;s a pain in the ass): &#8220;The delayed campaign might have something to do with the fact that people of non-European ancestry are more prone to milk allergies. Just about everyone in my (Mexican) family is lactose intolerant.&#8221;</p>
<p>But we don&#8217;t know why it&#8217;s a pain in the ass. So tell us. If those of you who have attempted to log in and got flustered would let me know where the issues were, I could relay the notes to the dev guys and get it fixed. Lemme know. Adhound@gmail.com or adhound (IM). Let&#8217;s get this thing fixed so you can all can get back to ripping.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Matt Van Hoven</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/georgie-boy-we-salute-you_b895#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/georgie-boy-we-salute-you_b895</link>
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		<category><![CDATA[People]]></category>
<pubDate>Thu, 29 May 2008 16:18:06 +0000</pubDate>
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<title>Jaffe Offers Himself in the Name of Charity</title>
<description><![CDATA[<p><img alt="jaffeonebay.jpg" src="/agencyspy/files/original/jaffeonebay.jpg" width="320" height="238" /></p>
<p>Crayon and JaffeJuice dot com&#8217;s own <strong><a href="http://www.mediabistro.com/Joseph-Jaffe-profile.html">Joseph Jaffe</a></strong> has put himself up for sale on eBay in the name of &#8220;Team in Training, the fundraising arm of the Leukemia and Lymphoma Society.&#8221; Their goal is $10,000, with lots including &#8220;<strong><a href="http://www.mediabistro.com/Chris-Brogan-profile.html">Chris Brogan</a></strong>, fellow Crayonista <strong><a href="http://www.mediabistro.com/Greg-Verdino-profile.html">Greg Verdino</a></strong>, Joe Jaffe wannabee, <strong><a href="http://www.mediabistro.com/Geoff-Livingston-profile.html">Geoff Livingston</a></strong>, <strong><a href="http://www.mediabistro.com/Aaron-Strout-profile.html">Aaron Strout</a></strong>.&#8221;</p>
<p>The bidding on this consultant started at $1,000 and as per the last check is up to $1,125, and a winner gets to have dinner with the Crayon consultant.</p>
<p>Apparently, there will be scotch and conversations on how to improve your biz. To bid, click <a href="http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&amp;item=280230832284&amp;ssPageName=ADME:L:LCA:US:1123">here</a>.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Matt Van Hoven</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/jaffe-offers-himself-in-the-name-of-charity_b894#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/jaffe-offers-himself-in-the-name-of-charity_b894</link>
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		<category><![CDATA[People]]></category>
<pubDate>Thu, 29 May 2008 15:03:01 +0000</pubDate>
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<title>Milk Now a Product Latinos Use</title>
<description><![CDATA[<p><img alt="27716-milk.jpg" src="/agencyspy/files/original/27716-milk.jpg" width="300" height="200" /></p>
<p>In an seemingly way-too-late move, the California Milk Processor Board through the efforts of Long Beach based Grupo Gallegos has launched the Spanish version of the &#8220;Got Milk&#8221; campaign, cleverly entitled &#8220;Toma Leche,&#8221; or Drink Milk.</p>
<p>This clip is in Spanish, but it&#8217;s easy enough to follow.</p>
<p><object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/oOzOvG1_sKI&amp;hl=en"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/oOzOvG1_sKI&amp;hl=en" type="application/x-shockwave-flash" width="425" height="355"></embed></object></p>
<p>Does anyone remember when the first &#8220;Got Milk&#8221; ads launched? It must have been at least 10 years ago. You&#8217;ve got to be kidding&#8230;more after the jump.</p>
<p> <a href="http://www.mediabistro.com/agencyspy/milk-now-a-product-latinos-use_b893#more-893" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Matt Van Hoven</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/milk-now-a-product-latinos-use_b893#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/milk-now-a-product-latinos-use_b893</link>
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		<category><![CDATA[News]]></category>
<pubDate>Thu, 29 May 2008 13:00:57 +0000</pubDate>
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<title>Could Google Pick the Next U.S. Prez?</title>
<description><![CDATA[<p><img alt="ObamaGoogle.jpg" src="/agencyspy/files/original/ObamaGoogle.jpg" width="308" height="234" /></p>
<p>Web savvy has infiltrated the presidential primaries yet again this election season. Numbers released from the <strike> Baraq </strike>(Wow)<strong><a href="http://www.mediabistro.com/Baraq-Obama-profile.html"> Barack Obama</a></strong> camp reveal some damn interesting data.</p>
<p>Turns out, the dude has spent $2.8 million on Google based ads &amp;#151 surprisingly enough very little of that is presumed to have ended up in politically based sites, blogs etc.</p>
<p>So how much did Obama spend total? <a href="http://www.clickz.com/showPage.html?page=3629685">ClickZ</a> tells us $3.47 million.</p>
<p>More on where his cash is going:</p>
<p>&#8220;Like countless commercial advertisers, the Obama camp has gravitated towards performance-based ad buys, and not only on Google. The other top recipients of his campaign&#8217;s online ad dollars specialize in cost-per-action ads as well. In addition to Yahoo search ads, payments to performance ad networks including Specific Media, Pulse360, Microsoft-owned DrivePM and AOL-owned Quigo also showed up in FEC filings reflecting spending between January and April.&#8221;</p>
<p>Turns out Yahoo only got $180,000 and Microsoft saw practically nothing.</p>
<p>Anybody&#8217;s guess as to the implications of this and other Google takeovers &amp;#151 most notably how the relationship would pan out for Google and Obama should he win.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Matt Van Hoven</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/could-google-pick-the-next-u-s-prez_b892#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/could-google-pick-the-next-u-s-prez_b892</link>
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		<category><![CDATA[2008 Prez Election]]></category>
		<category><![CDATA[Online]]></category>
<pubDate>Thu, 29 May 2008 12:31:07 +0000</pubDate>
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<title>Forrester: Apple Wants to Do Your Home?</title>
<description><![CDATA[<p><img alt="iGasm.jpg" src="/agencyspy/files/original/iGasm.jpg" width="229" height="305" class="alignright" vspace="3" hspace="5/" /></p>
<p><strong><a href="http://www.mediabistro.com/James-McQuivey-profile.html">James McQuivey</a></strong>, an analyst at <a href="http://www.mediabistro.com/agencyspy/agencies/death_of_an_ad_man_again_77001.asp">Forrester Research Inc.</a>, told <a href="http://www.computerworld.com/action/article.do?command=viewArticleBasic&amp;articleId=9088498&amp;intsrc=hm_list">ComputerWorld</a> that, &#8220;The home is the most likely path for Apple, given the other alternatives&#8230;In mobile, for example, Apple just can&#8217;t go far enough.&#8221;</p>
<p>Forrester predicts that in five years, the megalith will be so vital that they&#8217;ll have hardware to connect your computer with, yes, wall clocks. WTF?</p>
<p>More from Sr. McQuivey:</p>
<p>&#8220;Apple has never been about only selling technologies. What it&#8217;s really interested in, at least since Jobs&#8217; return, has been in having a love affair with consumers. And there&#8217;s no better place for that love affair to culminate than in the home and the living room.&#8221;</p>
<p>So Forrester, you&#8217;re predicting Apple will grow? I hope there wasn&#8217;t too much money spent figuring that one out. I need another Captain Obvious picture&#8230;</p>
<p>Just a note &amp;#151 how awesome is this image? Apple should jump all over the idea, and pretend they hate it. Hmm, who&#8217;s to say they aren&#8217;t already doing that? I wonder how &#8220;Let&#8217;s Get it On&#8221; feels&#8230;</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Matt Van Hoven</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/forrester-apple-wants-to-do-your-home_b891#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/forrester-apple-wants-to-do-your-home_b891</link>
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		<category><![CDATA[People]]></category>
<pubDate>Thu, 29 May 2008 11:37:49 +0000</pubDate>
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<title>Grey&#8217;s &#8220;Innovative&#8221; Spot for Canon</title>
<description><![CDATA[<p><img alt="captain.obvious.jpg" src="/agencyspy/files/original/captain.obvious.jpg" width="164" height="254" class="alignright" vspace="3" hspace="5/" /></p>
<p><a href="http://www.letsgodigital.org/en/19134/canon-eos-rebel-xsi/">Let&#8217;s Go Digital</a>, a techy little digital imaging online mag. thinks Canon&#8217;s newest spot, put together by the folks at <strong><a href="http://www.mediabistro.com/Grey-profile.html">Grey</a></strong> is the <a href="http://agencyspy.wordpress.com/2007/11/01/maria-sharpaovas-crotch-shot/">shiznittle</a>.</p>
<p>&#8220;For &#8216;Journey,&#8217; the new EOS Rebel XSi television commercial, Canon did something innovative with professional digital cameras. Tapping into the creative talents at Grey New York, the advertising team crafted the idea of shooting nearly an entire television commercial using Canon digital still cameras. After the first few seconds of film footage, the commercial goes through a blending of still images stitched together to give the impression of motion.&#8221;</p>
<p>Wow guys, that sounds an awful lot like a motion picture &amp;#151 some might even say, a movie?</p>
<p>We regret to inform you that your &#8220;innovation&#8221; was actually the creative work of  Frenchman Louis Lumiere in 1895. But the music is nice. Stick with Maria and the dog.</p>
<p>So who is responsible for this exciting new idea (insert sarcasm emoticon)? None other than (of course) ECD <strong><a href="http://www.mediabistro.com/Tor-Myhren-profile.html">Tor Myhren</a></strong>, CD/AD <strong><a href="http://www.mediabistro.com/Stephen-Krauss-profile.html">Stephen Krauss</a></strong> and CD/Copywriter <strong><a href="http://www.mediabistro.com/Ari-Halper-profile.html">Ari Halper</a></strong>. Bravo.</p>
<p>Check out the spot <a href="http://creativity-online.com/work/view?seed=3cabe968">here</a>.</p>
<p><strong><a href="http://www.mediabistro.com/Update-profile.html">Update:</a></strong> The innovative part is what got to me. Sounded like they were taking credit for the invention of the motion picture. So maybe it&#8217;s the hacks I should be gribbling with, but this type of over promotion of work is soooo Grey. Yes, the piece is interesting, but innovation in advertising happens once, maybe twice a year and this isn&#8217;t one of those times.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Matt Van Hoven</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/greys-innovative-spot-for-canon_b890#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/greys-innovative-spot-for-canon_b890</link>
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		<category><![CDATA[Grey Worldwide]]></category>
<pubDate>Thu, 29 May 2008 10:08:45 +0000</pubDate>
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<title>Perfect Time for a Crash</title>
<description><![CDATA[<p><img alt="broken laptop.gif" src="/agencyspy/files/original/broken laptop.gif" width="218" height="226" class="alignright" vspace="3" hspace="5" /></p>
<p>Bad day gone wrong. First, the DMV royally screwed me, then I found out my laptop (which crashed last night) will need to be out for five days. I&#8217;ll do what I can in the meantime on my limping-but-kinda-functioning POS Toshiba.</p>
<p>Basically, all the nice little bookmarks, automatic passwords, documents, pictures and all that are lost and gone forever. So the upside is I get to start fresh and the downside is that I&#8217;ve lost everything digital.</p>
<p>Why didn&#8217;t I back up, you ask? Ah, but of course I did. And then a bottle of water spilled on my drive (last week). You don&#8217;t care about this, but it&#8217;s why things were slow today.</p>
<p>Back to it as best I can tomorrow.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Matt Van Hoven</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/perfect-time-for-a-crash_b889#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/perfect-time-for-a-crash_b889</link>
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		<category><![CDATA[About]]></category>
<pubDate>Wed, 28 May 2008 20:23:49 +0000</pubDate>
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<title>PSFK Knows San Fran</title>
<description><![CDATA[<p><img alt="psfk-snapshot-san-francisco.jpg" src="/agencyspy/files/original/psfk-snapshot-san-francisco.jpg" width="425" height="293" /></p>
<p>Piers Fawkes&#8217; PSFK has come out with a trend book focused on the San Francisco Bay area. But <em>PSFK Snapshot</em> isn&#8217;t your average roundhouse of sites, memorials and must-sees so much as it is, according to blogger Coolhunting, &#8220;a compendium of what the writers consider the city&#8217;s most interesting and original aspects.&#8221;</p>
<p>Tour guide? No. Off the beaten track handbook? Not exactly. PSFK offers this piece as a &#8220;valuable tool for ad agency strategic planners &amp; creative directors; brand managers; researchers; and anyone who is looking for fresh ideas &amp;#151 whether they plan to go to San Francisco or not.&#8221;</p>
<p>At $30, it sounds like a good buy for the new-to-SF. But as a trend itself, the book is an arterial <em>Not For Tourists </em> &amp;#151 offering the best of the city but with a coffee house feel. Maybe they should have had it printed on napkins for authenticity. Check it out, <a href="http://www.psfk.com/snapshot?__utma=1.2517969699033891000.1211915456.1211915456.1211915456.1&amp;__utmb=1.1.10.1211915456&amp;__utmc=1&amp;__utmx=-&amp;__utmz=1.1211915456.1.1.utmcsr=psfk.com%7Cutmccn=%28referral%29%7Cutmcmd=referral%7Cutmcct=/snapshot&amp;__utmv=-&amp;__utmk=35228065">here</a>.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Matt Van Hoven</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/psfk-knows-san-fran_b888#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/psfk-knows-san-fran_b888</link>
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		<category><![CDATA[Agencies]]></category>
<pubDate>Wed, 28 May 2008 14:09:07 +0000</pubDate>
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