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Deadpool Invades NY Comic-Con, Promotes ‘Deadpool: The Game’

We’re not sure what would separate this character from most of the Comic-Con attendees, but yes, there is some method to this madness as El Segundo, CA shop Ignited teamed up with IGN to help launch Activision’s new Deadpool: The Game. If you’re not familiar with Deadpool, the Marvel mercenary was played by Van Wilder himself, Ryan Reynolds, in X-Men Origins: Wolverine, but is nowhere as jovial/seemingly Andrew W.K.-inspired as whoever dressed up in this costume. While the footage above is actually from the San Diego Comic-Con, we’ve been told that Deadpool as he was known did reprise his free-for-all role this past weekend at the New York version. Check out more info on the game here and credits after the jump.

Agency website: http://ignitedusa.com
Creative Director: Jordan Atlas
Art Director: Jose Eslinger
Copywriter: Carissa Zaino
Agency Producer: Michael Dobbs
Account Executive: Lesley Stahl
Account Director: Christel Roldan

 

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