TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Deep Focus Launches Fourscore

Ever-Twittering Deep Focus CEO Ian Schafer announced the early beta launch of FourScore, a tool to help businesses understand check-ins and the data generated by users of location-aware apps.

According to the DF camp, FourScore is a way for serious marketers to begin understanding not only the significance of their customers actively and passively sharing data about their location, but the size of that audience relative to their competitors  nationwide.

So come check it out and see where you stand. In the meantime, here’s something for you: Peep this list and look at the bottom and you’ll notice media and ad agencies check-in more than anyone else in their zip code.

More: Foursquare: A Thief’s Resource for Homes to Rob

Mediabistro Course

Content Marketing 101

Content Marketing 101Get hands-on content marketing training in our brand new boot camp, Content Marketing 101! Starting September 8, digital marketing and content experts will teach you the tips and tricks for creating, distributing and measuring the success of your brand's content. Sign up before August 15 and get $50 OFF registration. Register now!