Later this month, Saatchi & Saatchi’s Madrid branch will be relaunched as Del Campo Saatchi & Saatchi España and helped be led, appropriately enough, by Pablo Del Campo, who currently serves as chief exec of Del Campo Saatchi & Saatchi Argentina. You might know the latter, 12-year-old agency from its nifty work for Andes beer including the award-winning “Teletransporter” effort from early 2010.
Anyhow, joining Del Campo will be the Argentinean office’s executive creative directors, Maxi Itzkoff and Mariano Serkin, who will also continue their remit in Buenos Aires, as well as creative directors Angel Torres and Lucas Paulino. Meanwhile, the newly rechristened Del Campo Saatchi & Saatchi España will still count Spanish region CEO Felipe San Juan as its top exec. In a statement, Del Campo himself says, “I can’t think of another country that wears the title ‘creative nation’ better than Spain, and I am looking forward to making a contribution to our team, our clients, and to the country’s economic progress.”