PRNewser FishbowlNY FishbowlDC GalleyCat TVNewser TVSpy LostRemote SocialTimes

DigitasLBi Forms Digital Media Partnership with SocialFlow

digitaslbi_logoGlobal marketing and technology agency Digitas LBi has formed a digital media partnership with social relationship platform SocialFlow. The deal will see SocialFlow create tailored distribution solutions for DigitasLBi clients and create new advertising vehicles bringing together owned, earned, and paid content. SocialFlow’s “unique algorithm-based technology, which distributes content at the moment when audiences will be most receptive to it, will be available to DigitasLBi clients” as part of the agreement.

“We’re thrilled to be partnering with DigitasLBi on our first large-scale deal with an agency. This partnership puts a stake in the ground for the industry to stop talking about bringing together teams, budgets, and disciplines, and to start doing it,” said SocialFlow CEO, Jim Anderson. “By combining our technology with DigitasLBi’s integrated approach, we can deliver customized solutions that truly scale for some of the largest brands in the world.”

Mediabistro Course

Mediabistro Job Fair

Mediabistro Job FairLand your next big gig! Join us on January 27 at the Altman Building in New York City for an incredible opportunity to meet with hiring managers from the top New York media companies, network with other professionals and industry leaders, and land your next job. Register now!