Draft Retains Kraft Account

A Kraft insider has confirmed to us that Draftfcb has retained its account as of Friday evening. In the process, we’ve been told that Draft has also won the Chips Ahoy! pitch, beating out McGarry Bowen and continuing a relationship that spans well over a decade. Can’t win ‘em all, MB.

More: “Peter DeNunzio Steps Down at DraftFCB, Sandy Kolkey Steps Up”

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