TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Draftfcb SF Makes Some Cuts

According to sources familiar with the matter, Draftfcb’s San Francisco office has made what we’re being told is an “adjustment.” What that means in this case exactly is that the agency cut a “few” staffers yesterday as a result of decreased client spending.

To give you some context, just a few weeks ago, Engage 360, the brand that was launched last year by the California Public Utilities Commission to convey clean energy messaging, suspended its statewide Marketing, Education and Outreach program that Draftfcb was tasked with implementing from 2010-2012. So, if you’re playing at home, this move may have had something to do with the Draft layoffs, which we’ve been told affected multiple departments. We still don’t have exact numbers at this point.

 

Mediabistro Course

Online Production for Writers and Editors

Online Production for Writers and EditorsStarting October 30, learn how translate your written work into multi-dimensional and editorially relevant digital content! In this course you'll learn how to navigate a CMS, crop, resize, and optimize photos, create graphics, enhance static text through HTML/CSS, and measure the effectiveness of your content using analytics. Register now!