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Energy BBDO Adds New GCD

Chicago-based Energy BBDO is adding some new creative leadership to its Wrigley account, namely Leon Wilson, who has joined the agency as SVP/group creative director after spending over two-and-a-half years at Fallon’s Minneapolis HQ. During his time at Fallon, Simon (handsome mugshot you see) worked on campaigns for Travelers and Cosmopolitan of Las Vegas among other accounts.

Now at Energy, Simon, who will work on agency’s big Wrigley biz, says in a statement, “I was attracted to Energy BBDO because Wrigley is such a great creative opportunity, but what really cemented it in my mind was the culture of the agency. [Energy BBDO CCO] Dan Fietsam and his team not only have an ambition and enthusiasm that is infectious, but possess the mental maturity and intelligence to think around corners. It’s an agency full of smart people wanting to push things and have fun in the process. That’s a very charismatic combination.”

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