TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

ESPN Gives Sports Fans Their Own Hall of Fame

Sports fanatics are wonderful circus acts from afar. Who doesn’t love a chubby shirtless guy covered in paint at an NFL game (unless you’re sitting behind him)? To honor the people who take sports fandom way too seriously, ESPN will be inducting it’s second annual class into the Fan Hall of Fame in 2014. For the next eight days, users will be able to vote from a list of 10 finalists. You may recognize a few names on the list like Clipper Darrell and Bruce Reznick, but there are also some inspirational stories, like Romeo Santos, a longtime Baltimore Orioles fan who sold tickets to raise money for his now-deceased wife’s charity. If you’re interested in voting, each fan has a profile and a 15-second spot.

The campaign comes from RED Interactive and 77 Ventures. One final detail: residents of Quebec are not allowed to vote. I have no idea why, but for the Fan Hall of Fame, some ridiculous exclusion just feels right.

Mediabistro Course

Programmatic Advertising

Programmatic AdvertisingStarting October 27, master the newest trend re-shaping the advertising landscape! In this course, you'll develop a better understanding of the programmatic advertising landscape to leverage the technology that supports it, identify target audiences, build programmatic campaigns across TV and digital, and optimize your campaigns for success. Register now!