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Friday Morning Stir

-Minus any formal review, MediaVest USA has taken over for Mediacom as media AOR for insurance brand, Travelers.

-Archibald Ingall Stretton alum Jules Ridley joined Cheil UK as new business director.

-Venice, CA-based prodco Slim signed director Melissa Silverman to its roster.

-Zynga has lowered its 2012 expectations, therefore causing its stock to plunge. link

-F/Nazca Saatchi & Saatchi sticks up for species found in Brazil’s Atlantic Forest via an animated spot dubbed “War Veterans” (above).

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now!