PRNewser FishbowlNY FishbowlDC GalleyCat TVNewser TVSpy LostRemote SocialTimes

Friday Morning Stir

We_Are_Social_SXSW_analysis

-Global social media agency We Are Social has created a “word cloud” to reflect trends being discussed at SXSW this year (above). If you’re attending SWSXi, peep this for reference in case you need.

-TBWA\Digital Arts Network has expanded from 18 to 23 offices and from 700 to almost 900 digital specialists with the addition of branches in Brazil, Israel, Russia, Spain and Switzerland.

-Fellow Omnicom agency DDB Worldwide is celebrating International Women’s Day with the launch of a new site called “Empower.” Additionally, DDB Worldwide’s website will feature a homepage takeover of photos from “Empower while CCO Amir Kassaei‘s “Lemon 2020” blog will be guest authored by Lisa Bennett, EVP/creative of DDB North America. Said Bennett posts are scheduled to break today.   link

-OgilvyOne has lost its loyalty portion of the British Airways business. link

-According to a new report from Nielsen, TV and online advertising are expected to merge by 2020. link

Mediabistro Course

Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!