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Friday Morning Stir

-McCann launches “Keep It Clever” campaign for Universities Australia (video above). link

-London Gatwick hires Creature for new brief. link

-Brand Republic’s top five videos from Advertising Week Europe. link

-Ogilvy Shanghai is using celebrity endorsements to battle slumping sales for KFC. link

Mediabistro Course

Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!