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Friday Morning Stir

-Parents talk about back-to-school for Canadian Tire (video above). link

-Y&R, VML create talking water fountain for Drink Up initiative. link

-Former content strategy leader at J. Walter Thompson and Hill Holliday, director of branded content at Cond√© Nast becomes Travel + Leisure‘s new editor. link

-The Samsung Note ad featuring designer Mark Hunter accused of sexism has been removed from YouTube. link

-Avoid these seven sins of social media marketing. link

-Abercrombie & Fitch is dropping the logo from its clothing. link

Mediabistro Course

Public Relations

Public RelationsStarting October 1, learn how to get your foot in the door and launch your PR career! Taught by the former VP of Corporate Communications at Playboy Enterprises, Linda Marsicano will teach you how to draft pitch letters and press releases, develop and implement PR plans, garner media coverage, and other skills you need for a successful career in public relations. Register now!