Friday’s Illegal Ad: Back-to-School Marketing Gets Bouncier

The Japanese sure know how to get us in the back-to-school mood. Here’s a spot featuring an enthusiastic lady who’s dressed like what appears to be a Hooters server doing her best Billy Blanks/Tae-Bo impression all in the name of selling backpacks. Your move, Jansport.

Via

More: “The Passion of the Easter Specials”

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.