PRNewser TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC GalleyCat

GMMB Names New ECD

kirksouder.bmp

According to Adage, the new executive creative director of Omnicom Group’s GMMB in Washington, is Kirk Souder (former Publicis & Hal Riney President-Executive Creative Director). This is another boost for Washington shops with politicans’ strong spending on political and public-policy campaigns.

It’s said that GMMB is one of the top shops for Democratic candidates. Barack Obama’s campaign ad team co-head is Jim Margolis, a partner of GMMB. And GMMB has bought more than $90 million in media for Obama’s campaign since last year.

GMMB has offices in Washington, Los Angeles, Seattle and London. The agency also handles advertising and media for a number of other high-profile Democratic candidates this year. And does public-policy work that includes the Bill & Melinda Gates Foundation and the Save Darfur Coalition.

Mediabistro Course

Applied Web Analytics

Applied Web AnalyticsStarting November 24, learn how to use metrics to drive your business goals! In this course, you'll learn how to set goals and produce results based on data, identify and track the KPIs for your website, and integrate your analytic efforts into your overall marketing strategy. Register now!