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Grey New York and the Manning Brothers Make Beautiful Music for DIRECTV

Last week, Saatchi LA and Busta Rhymes gave us an update on the “white people rapping” theme in a spot for Toyota; today Grey New York takes a more elaborate turn down the same road with some help from the Manning family and a healthy dose of auto-tune in this extended music video for client DIRECTV.

Amusingly, the subject of this cultural mashup isn’t just football…it’s fantasy football. This inaugural spot involves rainbows, waterfalls, white-guy dreadlocks, the passing of hoagies and a white-hoofed Pegasus clone with a fondness for outer space.

Most importantly, it includes a clip of Joe Namath getting a bit too close to someone’s mom. (Strangely, Namath did not bring his infamous “pimp coat” to the shoot.)

We are admitted fantasy football neophytes, but we don’t recall seeing any of this stuff on The League.

CREDITS

Advertiser: DIRECTV

Spot Title: Fantasy Football Fantasy

First Air Date: 8/11

 

Agency: Grey NY

President, Chief Creative Director: Tor Myhren

Executive Creative Director: Dan Kelleher

Group Creative Director: Doug Fallon

Group Creative Director: Steven Fogel

Creatives: Kim Nguyen & Marques Gartrell

Agency Executive Producer: Andrew Chinich

Agency Producer: Lindsay Myers

Agency Music Producer: Zachary Pollakoff

Account: Chris Ross, Beth Culley, Anna Pogosova, Meredith Savatsky, Eddie Mele

 

Production Company: DNA, Inc., Hollywood, CA

Director: Director X

Executive Producer: Missy Galanida

Executive Producer: Patricia Judice

Producer: Justin Diener

Production Supervisor: Tara Martin

Director of Photography: Omer Ganai

Editorial Executive Producer (person & company): Maura Woodward, Cosmo Street

Editorial Producer (person & company): Heather Richardson, Cosmo Street

Editor (person & company): Tom Scherma, Cosmo Street

Assistant Editor: Dave Otte, Cosmo Street

Mixer + Sound Designer: David Wolfe for Mister Bronx Audio

Color: Tim Masick for Company 3

 

Music: Butter Music & Sound

Creative Director : Andrew Sherman

Executive Producer: Ian Jeffreys

Produced and mixed by Glen Cavanaugh

Additional vocal mixing by Richard Furch at mixHaus studios

On-set recording services by Studio 101 NOLA

Post VFX (company): Method Studios NY

VFX Supervisors: Jay Hawkins & Doug Luka

Producer: Carlos Herrera

Casting: Caballero Casting & Avenue 3 Casting

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