PRNewser FishbowlNY FishbowlDC GalleyCat TVNewser TVSpy LostRemote SocialTimes

In Case You Missed It: The ‘Satisfries’ Weekend Invasion

wtff1

By now, you’re probably well aware of Burger King’s new lo-cal “Satisfries” and perhaps have even seen Mother’s spot that promotes the fast-food chain’s launch of its newest product. Well, what we happened to miss this past weekend during our hibernation was the teaser social/experiential portion of the event dubbed #WTFF, which not only involved Mother but also Big Fuel (where have ya been?), who dropped giant, 8-foot (steal-able) fries in NYC, LA and Chicago.

wtff3

Subsequently, the fries were photographed by pedestrians as well as hand-picked “Instagram influencers,” who posted their images here as well as on a Tumblr site. It wasn’t until the official launch of Satisfries that Burger King officially acknowledged the project dubbed #WTFF.  The parties involved even managed to photobomb the Today show (above) earlier this week, so what the hell, we decided to regale for a minute in a neat project touting something we’ll probably never consume anyways. We just wish we had one of those large-size fake fries to take home, though.

wtff2

Mediabistro Course

Mediabistro Job Fair

Mediabistro Job FairLand your next big gig! Join us on January 27 at the Altman Building in New York City for an incredible opportunity to meet with hiring managers from the top New York media companies, network with other professionals and industry leaders, and land your next job. Register now!