TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Jamie Ferreira Heads to Digitas

Digitas Boston, home to happy interns and such, is adding to staff this week, specifically in its creative, brand marketing and social units. First off, the Publicis/VivaKi shop has brought on Jamie Ferreira to serve as GCD and help lead creative across all business for GM (which Digitas still considered a top-tier client as of a year ago). Ferreira arrives from Mullen, where he was head of digital creative for three years and worked on accounts including JetBlue (“You Above All,” for example), Zappos, Timberland and the Boston Bruins. Prior to that, Ferreira spent three years at Arnold, where he was a CD on VW, ESPN, Goodyear, Radio Shack and Progressive.

As far as trying to boost its brand marketing and social capabilities, Digitas Boston has welcomed former Modernista! group director Darren Foot as SVP, director of brand marketing and Donna Tocci as VP/group director, social marketing to help lead the way.

Mediabistro Course

Online Production for Writers and Editors

Online Production for Writers and EditorsStarting October 30, learn how translate your written work into multi-dimensional and editorially relevant digital content! In this course you'll learn how to navigate a CMS, crop, resize, and optimize photos, create graphics, enhance static text through HTML/CSS, and measure the effectiveness of your content using analytics. Register now!