Six months after filing a $100 million lawsuit against E*Trade for its Grey-created Super Bowl ad (below), The Hollywood Reporter informs us that the case has been settled. Why E*Trade waved the white flag is anyone’s guess, but exact figures were not disclosed.
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Work with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!