TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Lowe Tapped to Lead OgilvyOne Chicago

After just an eight-month stint as EVP/MD for Starcom MediaVest’s Performance Marketing division, Dasher Lowe has headed elsewhere, joining up with Ogilvy Chicago as managing director of its OgilvyOne team. Lowe, who assumes his new post effective immediately, will focus on biz growth via CRM, digital and direct marketing efforts.

Prior to OgilvyOne and SMG, Lowe, currently also a board member of the Chicago Association of Direct Marketing, spent the majority of his career at Draftfcb Chicago (nearly 20 years). During his tenure at said agency, Lowe held a few  senior-level positions including, EVP, managing director and SVP of its CRM and direct disciplines.

 

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsLearn how to use stories to inspire, connect, and persuade your clients! In this workshop starting September 3, you'll learn how to uncover stories in everyday life, incorporate stories into your media work, use storytelling techniques with clients, all to improve your pitch and presentation skills. Register now!