Prior to joining MKG as Director of Client Services in 2013, Bussan served as SVP at Leo Burnett, where she managed the Chobani and Kellogg’s accounts. At MKG, she has led accounts including Delta, Heineken and JP Morgan Chase.
In her new role, Bussan will report directly to agency President and founder Maneesh K. Goyal, who says:
“Tracy is known throughout the agency for her collaborative spirit, positive outlook and a great eye for innovative creative work that is strategically grounded. “
Account Director Ruth Heronemus will fill Bussan’s previous position.