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Monday Morning Stir

-Donny Deutsch rates four famous rebrandings. link

-Amalgamated celebrates Earth Month by creating a Facebook app for Honest Tea. link

-Publicis Groupe’s ZenithOptimedia unveiled a new global strategic positioning dubbed “Live ROI.” link

-What better way to motivate employees to do their time sheets than offer free beer? link

-StrawberryFrog picked up AOR duties for something called the European Wax Center.

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now!