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Monday Morning Stir

-A look at the creators of the Bacardi graphic novel (video above). link

-AKQA collaborated with Nike to create a reactive LED basketball court in Shanghai. link

-Why consumers don’t click on mobile ads. link

-Tumblr to start scanning photos for details about brand affiliation. link

-Havas Media and Weve study finds mobile has “completely changed the boundaries” of what is socially acceptable. link

-PepsiCo launches Naked coconut water, taking on Vita Coco and Coca Cola’s Zico brand. link

-Braun campaign from Barefoot Proximity, starring Russell Wilson, seeks to revive P&G brand. link

-Pop-up ad inventor apologizes. link

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