Mother London’s Holiday Gesture Will Make You Smile

Setup: Mother London decides that rather than give away little gifts to a bunch of people, they’re going to give the $10k they’ve set aside to one person. The catch: the agency sent the same email to a few hundred folks &#151 the copy read like one of those scams you get from Nigeria claiming you’ve been gifted a million bucks (or whatevs). In order to get the $10k free gift, one needed only respond with full name and bank account number. It gets weirder from there. And then better.

Via DenverEgotist

More:Mother’s Moving in Next to Ogilvy

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