PRNewser FishbowlNY FishbowlDC GalleyCat TVNewser TVSpy LostRemote SocialTimes

Mullen, One Club Put Pencil ‘Kill Factor’ to the Test

Is a Pencil worth dying for? We have had no idea that the One Club prize was worth so much, but we’ll applaud the 8-bit nostalgia provided to us by Mullen and said organization. This effort, which was built on HTML5 and was one of the most recent efforts led by  recently departed chief digital officer Mauro Cavalletti. The clip provides us the story of “vigilante” Jon Scraper, a man without a cause, but knowing the ad industry, one who has his balls in the vice of a client. Credits after the jump.

Agency:  Mullen

Chief Creative Officer:  Mark Wenneker

Creative Director: Mauro Cavalletti
Director of Creative Technology: Christian Madden

Associate Creative Directors:  Jon Reil, Nicole Berard

Art Director:  Jay Spahr

Digital Designer:  Scott Petrichko

 

 

 

Mediabistro Course

Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!