Norton Antivirus Can Kill a Virus Named Kimbo Slice

Kimbo Slice is one of those people we all hope never to cross. Why? Your face would lose out. Slice is a street fighter, made famous for pummeling dudes in random places like boat yards. And pretty much anywhere where he can swing his wrecking ball like fists at aforementioned dudes’ stupid-for-thinking-this-was-a-good-idea faces.

And now Leo Burnett and Arc Worldwide have harnessed Kimbo’s fury for another Norton Anti-virus ad. In it, a caterpillar is your computer. Kimbo is a virus. How does this drama play out? Click play to see what haps (hint: animal cruelty bad, de-limbing a giant street fighter good).

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