TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Oh Yeah, As Expected, Dikembe Did Save the World Last Week

As we were out early last week thanks to some holiday festivities, we sadly missed the thrilling conclusion to W+K and Old Spice’s “4 1/2 Weeks to Save the World” campaign, which called on the services of none other than old #55, Dikembe Mutombo. But, since we’re working in slow-motion this week, might as well try to play catch up and post the final clip. Since our planet did indeed survive 12/21/12, Dikembe and his odds and sods cast of 8-bit characters including the Cosby sweater-wearing “dear Science, the bear” accomplished their mission. So, what better way to celebrate averting the apocalypse than an epic ballad seemingly inspired by “We Are the World.”

Still, while we’re led to believe all is well with Mother Earth, apparently our shelf life has only been extended approximately 15 months according a reveal halfway through the clip above. What are W+K and Old Spice hinting at? Do we even care to find out? Whatever the case, this current events-inspired online gaming effort of sorts was mostly fun while it lasted.

Mediabistro Course

Social Media 101

Social Media 101Get hands-on social media training in our online boot camp, Social Media 101! Starting September 4, social media and marketing experts will help you determine the social media sites that matter most to you, based on your personal and professional goals. Register before July 31 and get $50 OFF with early bird pricing. Register now!