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O&M Promotes Crampsie to Global CMO

Ogilvy has a new worldwide chief marketing officer in Lauren Crampsie, who has spent the last 18 months as CMO of the agency’s North American operations. Crampsie replaces Eleanor Mascheroni, an 11-year O&M vet who has left to join a company in Detroit (we’re checking to see which one). Crampsie, meanwhile, has been with Ogilvy for eight years, eventually moving up the ladder to new business director in 2008 before assuming her post as NA CMO in 2010.

Ogilvy’s worldwide CEO Miles Young says in a statement, “Lauren is someone with phenomenal energy and great skills.  She’ll be a tremendous spokesperson for the vigor of our brand in the new landscape of communications.”

Mediabistro Event

Deloitte & Tango Join Inside Social Apps

ISAExplore the latest trends and opportunities in social and mobile apps at Inside Social Apps, June 6-7 in San Francisco. Newly added speakers include Val Bauduin of Deloitte & Touche, LLP and Eric Setton
Co-Founder and CTO of Tango. Don’t miss the chance to add these valuable contacts to your network. Register today.