Thursday, Mar 12

Why AdAge Will Not Be Printing Its Next Issue

jonah-bloom.jpg

As you know, Advertising Age will not be running a hard copy of their publication for the week of March 16, 2009, but will return the following week, March 23. Jonah Bloom, editor-in-chief of AdAge, spoke to PSFK about that decision:

"Why do it? Well, on the most basic level, we're doing it for the reason you'd expect-the economy is in the toilet, media is in a period of radical realignment of the business model, and that's affecting us just as it's affecting most everyone. At such a time it's clearly just common-sense to cut back on print and distribution overhead, especially if that enables us to maintain staffing levels in the newsroom and our DataCenter, so that we can continue to serve our audience with the content they need/expect."

Jonah goes onto to talk about the failures of online advertising, the need for a to change die and the future of the online edition of AdAge. You can read it all here.

More: How To Get Your Very Own Advertising Book Deal



new on mediabistro.com

How to Write an Arts and Culture Review

Learn everything you need to know to write a smart, publishable review of music, film, books, theater or any other arts and culture topic.
Watch the video

Email This Post

Fill out the following information and click on the Send button in order to send this post, Why AdAge Will Not Be Printing Its Next Issue, to a friend.
Friend's name
Friend's email address
Your name
Your email address
Note to your friend (optional, max 200 Characters)

Read more on AgencySpy >

Inside Your Agency. Deep Inside
AgencySpy in Your Inbox
Mobile Version
RSS Feed
Our Blog Network

BayNewser

WebNewser

TVNewser

PRNewser

FishbowlNY

FishbowlDC

FishbowlLA

MediaJobsDaily

GalleyCat

UnBeige

MobileContentToday

AgencySpy

AgencySpy Editors
Matt Van Hoven
AIM/Twitter: agencyspy

Kiran Aditham
AIM/Twitter: PvnkFreud

Tipline:
212.547.7935

Email AgencySpy

Follow AgencySpy
Anonymous Tips


Topics

2008 Prez Election

About

About Us - Modules

Aegis

Agencies

Agency.com

AKQA

Anomaly

Arnell

Arnold Worldwide

Avenue A/Razorfish

Awards

Bartle Bogle Hegarty

BBDO

Berlin Cameron United

Blind Item

Booked

Boutique Call

Brands

Broadcast

Campaigns

Campbell Ewald

Carat

Celebrity

Comment of the Day

Conferences

Craigslist is Your Hero

Cramer-Krasselt

Crispin Porter & Bogusky

DDB

Deep Focus

Dentsu

Designing (Wo)Men

Deutsch

Digitas

Doner

DraftFCB

Droga5

Element79

Enfatico

EuroRSCG

Fallon

Gaming

GlobalHue

Go Twitter, Go

Goodby

Grey Worldwide

GroupM

GSD&M

Ha!

Hal Riney

Hot Ad (Wo)Man Of The Day

I Have Twatted

Interpublic

J. Walter Thompson

Kirshenbaum Bond

Leo Burnett

MadMen, The Musical

Martin Williams

McCann

Mcgarrybowen

MDC Partners

Media Buying

Mediabistro

MediaVest

MindShare

Mobile

Mother

Moving Pictcha

Mullen

Naked

News

No Wukkas - The Job Hunt

Ogilvy

OMD

Omnicom

Online

Op-Eds

Outdoor

Party Party!

People

PHD

Planning/Consumer Insights

Poke

Print

Publicis

R/GA

Raw and Uncut

Razorfish

Reading List

Saatchi & Saatchi

Social Media

Spot Runner

StrawberryFrog

Stupid Intern

Sustainability

TBWA/Chiat Day

Television

The Martin Agency

The Menu

The Richards Group

The Spies

The Super Bowl

Tribal DDB

We Hear...

Week in Advertising

What The...?

Wieden & Kennedy

WPP

Young & Rubicam

Links

mb News Feed
5 Blogs Before Lunch
AdAge
AdForum
AdFreak
AdLand
Adomatica
AdsOfTheWorld
AdScam
Adverganza
Advergirl
Adweek
Denver Egotist
Illegal Advertising
Mediaweek
MyOpenKimono
The Toad Stool
Please Feed the Animals
TribbleAgency

Archives

November 2009

October 2009

September 2009

August 2009

more...


Job Listings

Featured Listings

HBO Copywriter
Home Box Office, Inc.
New York, NY

Supervisor, Digital Marketing/ Online
Digital Marketing and Advertising Agency
Brooklyn, NY

Senior Media Planner
Point B Communications
Chicago, IL

Sr. Digital Producer
JWT INSIDE
New York, NY


mediabistro.com l Member Benefits l Jobs l Freelance Marketplace l Courses l Events l Forums l Content
mediabistro Blogs: Media News l TVNewser l GalleyCat l UnBeige l FishbowlNY l FishbowlLA l FishbowlDC l PRNewser l AgencySpy
MobileContentToday l WebNewser l BayNewser l MediaJobsDaily l mbToolbox
Site Map l Advertising/Sponsorships l Partners l About Us l Contact Us/Help

internet.commediabistro.comJusttechjobs.comGraphics.com

Search:

WebMediaBrands Corporate Info

Legal Notices, Licensing, Reprints, Permissions, Privacy Policy.
Advertise | Newsletters | Shopping | E-mail Offers