“More on e79. The hugely-salaried Group Creative Directors responsible for Gatorade, Pepsico, and Quaker losses are all STAYING. All of ‘em. Telling employees they are ‘bulletproof’. No senior creative management is paying the price for devestating losses? Staff is stunned. Why won’t ecd dennis ryan fire any of his GCDs? Is it Bush-like refusal to see problems? Or is there a deal at e79 protecting certain people regardless of performance?”
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Work with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!