TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Really Cool: Tropicana Brings Sun to the Arctic Circle

oldlady.png

I gather by this ad that after 31 days without sun, people get a little urpy. And by that I mean, it sucks not having sun and though you get used to it, it still sucks. So Tropicana went to the Canadian Arctic and straight up built their own little sun. Nice song, nice execution, nice idea. See it after the jump. Seriously.


Agency: BBDO Canada, Toronto
Creative director: Ian MacKellar
Copywriter: Adam Bailey
Art director: John Terry
Agency Producer: Dena Thompson
Planner: Dino Demopoulos
Account Management: Tim Welsh, Sheng Sinn, Adam Jardine

Production House: Film Group, Vancouver / Radke Film Group, Toronto
Director: Samir Mallal
Executive Producer: Michael Haldane
Line Producer: Michael Haldane
Director of Photography: Chris Mably

Editorial: City: Bijou Editorial, Toronto
Editor: Ross Birchall

Music and Sound Design: Apollo Studio
Studio: Cherry Beach Studio
Engineer: Inaam Haq
Music: Licensed track “The Great Escape” by Patrick Watson

Sound Design: Ross Birchall, through Bijou Editorial and Didier Tovel, through Apollo Studios

Media Credits:
Agency, City: OMD Canada, Toronto
Client: PepsiCo Beverages Canada
Managing Director: Lori Gibb
Group Director of Strategy: Daniele Boem
Broadcast Buying Group: Nancy Haggith, Raquel Mullin

Mediabistro Course

Presentation Writing: Design and Delivery

Presentation Writing: Design and DeliveryLearn how to use storytelling techniques and visual content to create and deliver successful pitches and presentations! Starting August 6, Amanda Pacitti, the manager of learning at Time Inc., will teach you the best practices for presentations, from using software like Prezi and Powerpoint, to writing your script, and using images, audio, and video to drive your points. Register now!