Philadelphia-based independent agency Red Tettemer O’Connell + Partners are well aware of the “polar vortex” causing large portions of the country to freeze their nutsacks off. They’ve taken advantage of the real-time marketing opportunity with a new Vine video for TuB Gin called “Perfectly Chilled.” In the Vine, featured above, they call on viewers to “take comfort in the fact that [their] gin is perfectly chilled” — even if they can’t venture outside for more than a few seconds without fear of losing a digit. Is this making the most of a bad situation? Or just pissing off those people who can’t even make it to the liquor store because it’s so damned cold?
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Learn how to use storytelling techniques and visual content to create and deliver successful pitches and presentations! Starting August 6, Amanda Pacitti, the manager of learning at Time Inc., will teach you the best practices for presentations, from using software like Prezi and Powerpoint, to writing your script, and using images, audio, and video to drive your points. Register now!