PRNewser FishbowlNY FishbowlDC GalleyCat TVNewser TVSpy LostRemote SocialTimes

SapientNitro’s Chris Clarke Leaves to Realize VC Dreams

Nitro Group founder Chris Clarke (right), who went on to assume an executive director, co-CCO role when Sapient acquired his firm nearly two years ago, is leaving what’s now known as SapientNitro to launch a venture capital project. Following the June 2009 acquisition of Nitro, Clarke partnered with co-CCO Gaston Legorburu, helped build out the re-branded outfit that is Sapient’s marketing and commerce division and served a strategic advisor on key accounts.

Clarke’s new VC group, meanwhile, will include investor Ray Chambers of Wesray Capital and Chris Burch, co-founder of Tory Burch. Still, despite his new project, Clarke isn’t completely detaching himself from SapientNitro as he’ll remain on as a strategic consultant at the shop and will still hold board posts on two of the agency’s charities. In a statement explaining his decision, Clarke says, “I simply could not turn down the opportunity to lead another start-up.”


Mediabistro Course

Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!