PRNewser UnBeige LostRemote GalleyCat AdsoftheWorld BrandsoftheWorld more TVNewser TVSpy AppNewser 10,000 Words FishbowlNY FishbowlLA FishbowlDC MediaJobsDaily SocialTimes AllFacebook AllTwitter semanticweb.com

So, Who Won the NBC Sports Pitch?

So yes, there was a review for the NBC Sports Network, which will be the new name come January 2, 2012 for what is currently known as Versus (you know, the cable channel that shows some Stanley Cup playoff games and still airs Bloodsport every other day). From the looks of it, NBC Universal is ready to go head-to-head with ESPN so with NBC Sports Network, they will soon have their own 24/7 cable platform (as of January 2, you will also see a new NBC Sports logo).

With the launch of the new network, logo, etc., of course, comes the advertising part. As we mentioned, there was an agency review and from what our spies are telling us, BBDO, Droga5, Brooklyn Brothers, Mother and Anomaly all took part, but in the end, it was Anomaly that came out the winner. Anomaly has confirmed that there was a review and that it did participate, but referred all other inquiries to NBC Sports. We obliged and are waiting to hear back.

 

Mediabistro Event

Find Out How To Land Your Dream Job

Job Search IntensiveLooking for guidance as you job hunt? Look no further. Join ourĀ Job Search Intensive, an interactive online event starting June 11, 2013. Over four weeks, you’ll watch live weekly webcasts featuring HR professionals, career experts, and recruiters who will share best practices for landing interviews and getting hired. Register here.