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Speaking of CDs, Michael Bryce Joined Up with 72andSunny

While we’re on the topic, Deutsch LA veteran Michael Bryce, who had spent over 13 years at the agency, is now a 72andSunny creative director. Bryce’s last hurrah at Deutsch was helping lead creative on the PlayStation “Michael” work, which our own writer proclaimed was the “video game ad of the year.” During his long stay at Deutsch, where he spent the last four years as EVP/GCD, Bryce worked on campaigns for the likes of DirecTV and Cici’s Pizza. No word from the MDC agency on what accounts he’ll be working on at this point, but we’ll let you know (as if you needed more 72andSunny coverage).

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Copywriting: Creative Ad Writing

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