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Stella Gets All Snazzy with New Print Push

stellaartoiscampaign1.jpg

Mother New York and photographer Bert Stern have teamed up to launch this print/outdoor effort for Stella Artois, which carries the tagline “She is a thing of beauty.” It’s hard to tell, though, what the hell the guy who looks like a Keanu Reeves/Colin Farrell hybrid is actually staring at but the pic is nonetheless a re-creation of Stern’s own image from a Vogue cover in 1960.

More: “Mother UK Wins Stella’s Weaker Brew

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