TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Stephen Curry Bests James Harden with Soulful Diss Track for Foot Locker

Here’s an update on the James Harden/Stephen Curry commercial-pretending-to-be-a-music-video we covered last week: while Harden may have uncorked his vocal cords first, Curry is back with an unsavory r&b diss track that has more blues than rhythm. Foot Locker and BBDO New York seem to be having some fun with this one, right down to the purposefully low-budget video effects. I’m not sure whose voice is worse, but both of them are really, really bad singers, and that makes this campaign all the better. A little tea with honey for next time, guys? Anyway, grab some earplugs and listen up.

Credits after the jump.

Chief Creative Officer:                                     David Lubars
Senior Creative Director:                                 Chris Beresford-Hill

Senior Creative Director:                                 Dan Lucey

ACD/Copywriter:                                              Jessica Coulter

ACD/Art Director:                                            Matt Sorrell

Executive Producer:                                         Anthony Curti

Executive Music Producer:                               Melissa Chester

Senior Account Director:                                 Troy Tarwater

Account Director:                                             Janelle Van Wonderen

Account Executive:                                          Nick Robbins

 

Editorial:                                                          Mackenzie Cutler

Editor:                                                              Nick Divers

Executive Producer:                                       Sasha Hirshfeld

 

Music:                                                              Volition

Composer/Lyrics:                                           Wendell Hanes

 

GFX:                                                                 Hornet inc

Mediabistro Course

Presentation Writing: Design and Delivery

Presentation Writing: Design and DeliveryLearn how to use storytelling techniques and visual content to create and deliver successful pitches and presentations! Starting August 6, Amanda Pacitti, the manager of learning at Time Inc., will teach you the best practices for presentations, from using software like Prezi and Powerpoint, to writing your script, and using images, audio, and video to drive your points. Register now!