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<title>Adrian Aspani - AgencySpy</title>
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<description>Inside Your Agency. Deep Inside</description>
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<title>Happy Thanksgiving! Here&#8217;s a F****d-Up Air Conditioner Spot from Argentina</title>
<description><![CDATA[<p><object width="500" height="380" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/tv8aMNCIQ_M?version=3&amp;hl=en_US" /><param name="allowfullscreen" value="true" /><embed width="500" height="380" type="application/x-shockwave-flash" src="http://www.youtube.com/v/tv8aMNCIQ_M?version=3&amp;hl=en_US" allowFullScreen="true" allowscriptaccess="always" allowfullscreen="true" /></object></p>
<p>As the chilly pangs of winter draw nigh, it&#8217;s a great time to remember that, hey, if you were living in South America right now, it would now be summer. It&#8217;s because hemispheres and weather patterns and poles and the Earth&#8217;s rotation and other things I don&#8217;t quite understand, but the southern hemisphere experiences opposite weather patterns that we have up north. This is why there is an air conditioner ad in your AgencySpy this morning.</p>
<p>This spot for BGH comes from Del Campo Saatchi &amp; Saatchi Argentina. The concept evolves around a creepy voyeuristic shut-in being the personification of an air conditioner. As things end up taking a pretty bad turn around the 45-second mark, it&#8217;s hard not to reflect on two things: 1. This spot would never run in the U.S. and 2. Your own demented broadcast concepts will never be made unless you leave the country.</p>
<p>So, as you give thanks this holiday weekend, remember that your life would be so much better in you were in Argentina. Then laugh, because we all know that&#8217;s not true. I mean, football, AMIRITE? Credits after the jump.</p>
<p> <a href="http://www.mediabistro.com/agencyspy/happy-thanksgiving-heres-a-fd-up-air-conditioner-spot-from-argentina_b41350#more-41350" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Bob Marshall</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/happy-thanksgiving-heres-a-fd-up-air-conditioner-spot-from-argentina_b41350#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/happy-thanksgiving-heres-a-fd-up-air-conditioner-spot-from-argentina_b41350</link>
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<pubDate>Wed, 21 Nov 2012 11:15:40 +0000</pubDate>
  
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<item>
<title>Andes Beer Spoofs &#8216;Edward Scissorhands,&#8217; Melodramatic Silent Movies</title>
<description><![CDATA[<p><object width="500" height="380" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/feVJ24C98ok?version=3&amp;hl=en_US" /><param name="allowfullscreen" value="true" /><embed width="500" height="380" type="application/x-shockwave-flash" src="http://www.youtube.com/v/feVJ24C98ok?version=3&amp;hl=en_US" allowFullScreen="true" allowscriptaccess="always" allowfullscreen="true" /></object></p>
<p>From Del Campo Saatchi and Saatchi comes yet another spot for Argentinian beer Andes, a product of Anheuser-Busch InBev that is (maybe, but probably not) the brew giant&#8217;s equivalent of Michelob. We meet an attractive young man with a horrifying affliction–he has empty beer bottles for hands. It&#8217;s kind of like (¡EL SPOILER!) <em>Edward Scissorhands</em>, except with beer bottles, you follow? Okay, cool.</p>
<p>Anyway, we can assume the team at Del Campo Saatchi and Saatchi decided to have a little fun of the brief, taking the ol&#8217; &#8220;What problem does this solve?&#8221; approach to Andes&#8217; new wide-mouth bottles and making up a silly non-problem for &#8220;A Singular Man.&#8221; I mean, really, the only reason we have wide-mouth anythings is because the developed world contains a bunch of fatty-fat-fats who feel the need to consume food and beverage in greater volumes in order to support their bloated stomachs. It&#8217;s either that, or, you know, people who self-medicate by binge-drinking away their problems.</p>
<p>We wish you well, Argentinians who inevitably will smirk like idiots when they replicate this spot and dunk their fingers into their bottles. We doubt that Budweiser introduces their own bottles of similar design to the States with a spot that doesn&#8217;t feature a bunch of young models chugging beer at a beach party or something. Credits after the jump.</p>
<p> <a href="http://www.mediabistro.com/agencyspy/andes-beer-spoofs-edward-scissorhands-melodramatic-silent-movies_b37823#more-37823" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Bob Marshall</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/andes-beer-spoofs-edward-scissorhands-melodramatic-silent-movies_b37823#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/andes-beer-spoofs-edward-scissorhands-melodramatic-silent-movies_b37823</link>
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<pubDate>Wed, 22 Aug 2012 15:58:36 +0000</pubDate>
</item>
<item>
<title>Sony Cybershot Revises History</title>
<description><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="480" height="350" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/aPDYgLH-r5I?fs=1&amp;hl=en_US" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="480" height="350" src="http://www.youtube.com/v/aPDYgLH-r5I?fs=1&amp;hl=en_US" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>There&#8217;s more than meets the eye when it comes to some of the most iconic images according to this campaign from the folks at Del Campo Saatchi &amp; Saatchi, the brains behind the <a href="http://www.mediabistro.com/agencyspy/del-campo-nazca-follows-coke-win-with-aoty-nod_b10971" target="_blank">award-winning</a> Andes &#8220;Teletransporter&#8221; effort. The agency, which recently added Cybershot to its Sony portfolio that also includes Playstation, plugs the camera&#8217;s &#8220;sweep panorama&#8221; feature and in doing so, shows what really (but not really) went down behind-the-scenes in photo shoots involving <strong><a href="http://www.mediabistro.com/Albert-Einstein-profile.html">Albert Einstein</a></strong> and <strong><a href="http://www.mediabistro.com/Marilyn-Monroe-profile.html">Marilyn Monroe</a></strong>. Check out the spot for the &#8220;candle in the wind&#8221; as well as credits after the jump.</p>
<p> <a href="http://www.mediabistro.com/agencyspy/sony-cybershot-revises-history_b17305#more-17305" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Bob Marshall</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/sony-cybershot-revises-history_b17305#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/sony-cybershot-revises-history_b17305</link>
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<pubDate>Tue, 19 Apr 2011 15:34:20 +0000</pubDate>
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<item>
<title>Saatchi &amp; Saatchi Unveils &#8216;Teletransporter&#8217; Follow-Up</title>
<description><![CDATA[<p><object style="height: 350px; width: 480px;" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="100" height="100" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://www.youtube.com/v/O5gD8WIk0es?version=3" /><param name="allowfullscreen" value="true" /><embed style="height: 350px; width: 480px;" type="application/x-shockwave-flash" width="100" height="100" src="http://www.youtube.com/v/O5gD8WIk0es?version=3" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>Almost a year to the day when Del Campo Nazca/Saatchi &amp; Saatchi unveiled its <a href="http://www.mediabistro.com/agencyspy/guys-heres-how-to-leave-the-bar-without-actually-leaving-it_b5578" target="_blank">inventive &#8220;Teletransporter&#8221; campaign</a> for A-B InBev&#8217;s Andes beer, which deservedly picked up a Grand Prix at Cannes last year, the Buenos Aires-based operation is back with a sequel dubbed the &#8220;Andes Friend Recovery.&#8221;</p>
<p>While the novelty&#8217;s slightly worn off, AFR still elicits a chuckle with the premise that you can kick back and drink some brews with the buddies and simultaneously put your girlfriend at ease. As the case study above explains, Del Campo with the help of Sake and production company Primo placed a robot in various bars in Mendoza, Argentina and used interactive facial recognition software to apply the face of a man to it. By logging onto the <a href="http://andesfriendrecovery.com/" target="_blank">AFR site</a>, husbands and/or boyfriends could spend quality time with their significant other while also making their presence known at the pub. It&#8217;s still win-win if you ask us. Credits after the jump.</p>
<p> <a href="http://www.mediabistro.com/agencyspy/saatchi-saatchi-unveils-teletransporter-follow-up_b13746#more-13746" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Kiran Aditham</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/saatchi-saatchi-unveils-teletransporter-follow-up_b13746#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/saatchi-saatchi-unveils-teletransporter-follow-up_b13746</link>
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<pubDate>Thu, 03 Feb 2011 11:54:24 +0000</pubDate>
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