-Fresh off of a logo overhaul, Wendy’s CMO Craig Bahner proclaims that Chipotle and Five Guys are among the “new standard” when it comes to “fast casual dining.”

-Speaking of overhauls, USA Today wants to make the ad experience of its digital component “less Internet-like.” link

-BBH ECD Ari Weiss discusses the well-received Axe “Susan Glenn” campaign. link

-Coca-Cola reportedly is interesting in investing in Spotify. link

-LinkedIn unveiled a global study of the “20 most desired employers” with the obvious big dogs at the top and Ogilvy at #18. link

-We don’t know what to make of the video above, which landed in our tips box a little while ago, but try and make it through the whole two minutes. Sorry to start your weekend this way. link

-While we’re on the holiday theme, we guess, Canadian audio production studio Apollo has launched a holiday pop-up store filled with original, seasonal tunes. Guess it’s never too early. link

New Career Opportunities Daily: The best jobs in media.

We promise to keep this short, but since you were all clamoring for it, we might as well give you the rundown of the Advertising and Integrated juries for the 91st Annual ADC Awards. You have already received notice that Natalie Lam and 72andSunny’s John Boiler were jury chairs for Interactive and Advertising, respectively, but after the jump, you can check out the full jury roster for the latter category as well as Integrated. We’re sure there are some names you might recognize (Ian & Scott–ok, we’ve now been told that the former of the dynamic duo is not able to participate, Faris, etc.)

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New Career Opportunities Daily: The best jobs in media.

Sounds like a preposterous question, doesn’t it? But yet it’s the basis of a new campaign from BBH New York and Threadless for UNICEF that aims to aid humanitarian efforts in the crisis-ridden Horn of Africa, which includes nations like Somalia and Ethiopia. Yes, the price that’s listed for the aid item that’s desperately needed in the region is the price you pay for the cotton T, the most expensive of which costs $300,000 and represents how much one cargo flight demands to provide assistance in the Horn.

Says BBH NY ECD Ari Weiss, who joined the agency from 180LA back in March, “We’re literally letting people wear their donation as a source of pride and as a means to spread the word. If friends get a little competitive over who’s being more altruistic, all the better.” Other items on the T-shirt list include one representing basic family water kits ($125.55) as well as one for an emergency tent ($1,939.36). We believe this is way more worthwhile than donating to the Human Fund. Go here to see the full list and take part.

New Career Opportunities Daily: The best jobs in media.

Your blood pressure probably has yet to drop since Kraft and CP+B turned tweets about Mac and Cheese into advertisements. That date, March 28, will go down in history books alongside events like the Spanish Armada, the Liberation of France and the Day that Music Died. Holy Cheeseasaurus Rex.

Well, 180LA and Boost Mobile (of “Where you at?” fame) are doing it again…but with a twist. Instead of turning complimentary/stupid tweets into advertising gold, Boost is using tweets of people complaining as the basis of its campaign. Who doesn’t love it when people complain over social networks? As 180 LA tells us, “The campaign is not just about ‘taking a tweet and making a spot.’ It’s about Boost taking the anger and frustration that people are hurling at the wireless industry on the web and making it the voice of a marketing campaign.”

“Working Man” is one of three television spots to air for the campaign, with a full launch scheduled for May 16. By the way, that awesome song in the background is Aloe Blacc’s “I Need a Dollar,” which was most famously used as the theme song for HBO’s terrible, vapid but somehow very enjoyable series How to Make it in America. Credits after the jump.

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New Career Opportunities Daily: The best jobs in media.

As for background, Weiss began his career at now-defunct Cliff Freeman & Partners before moving on to BBDO, then heading to the West Coast to take on creative roles W+K, Goodby and eventually 180. Now at BBH, Weiss will serve as ECD on Axe.

New Career Opportunities Daily: The best jobs in media.

To create awareness and excitement for Sony’s new in-dash A/V navigation systems with TomTom technology, 180LA brings us a digital campaign that includes two music videos (one rock-themed, seen above, and another R&B-based after the jump) featuring a mash-up of music and navigation. Directed by Grammy Award Winner, Trish Sie, I kind of love these. They’re funny, they acknowledge the annoyance of not knowing where you are, and the casting is spot on. Also, I dig that one of the videos is set in LA as anyone who’s driven there knows what a fuckmare it is to get around.

Gavin Lester, creative director at 180LA says, “The videos target 22-49 year-old women and men who take their digital music everywhere but are looking for a dependable, quality way to play their music and videos in the car.”

Credits and R&B video after the jump

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New Career Opportunities Daily: The best jobs in media.

Check out this new Boost Mobile spot from 180LA, which features a a 20-foot tall giant who’s having a rough go at life and touts the mobile brand’s “Shrinkage” plan. In my world, shrinkage is never a good thing. And with the amount that it’s said in this spot, the point of it is completely lost on me.  How come they’ve gotta say it over and over again sooo many times? Welcome to the world of see, say, kids.

In a statement, Ari Weiss, CD at 180LA, had this to say about the clip (which was directed by MJZ’s Dante Ariola): “Giants have always been glamorized in the public eye, but the truth is being that large comes with obvious setbacks. Giants seemed to be the perfect spokespeople for a campaign featuring the upside of shrinking.”

Umm ya. It’s a whatever spot. Wouldn’t watch it again, wouldn’t necessarily talk about it again. But hey, some of you might actually have some shit to talk about it, so why not, right? Knock yourselves out. Happy November. Credits after the jump.

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New Career Opportunities Daily: The best jobs in media.