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Posts Tagged ‘Augé Reichenberg’

Rosetta Finally Makes Reichenberg Official

It took over a month, but Princeton, NJ-based, Publicis Groupe-owned agency Rosetta has finally confirmed that Augé Reichenberg has joined as executive creative director for its healthcare division. You may remember we reported back in May that the creative left Draftfcb New York after a 15-year run. By taking on her new role, Reichenberg is not only reuniting with former DFCB colleague and current Rosetta CCO Gary Scheiner, but her former DFCB creative partner and current Rosetta ECD Toni Hess.

Auge, who will also sit on Rosetta’s Healthcare Leadership Team,  will be based in the agency’s New York office alongside Hess.

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Queenan Leaving DFCB NY for Google

After a six-and-a-half year stint that dates back to the FCBi days, Tim Queenan is parting ways with Draftfcb New York. The agency confirms what tipsters were telling us, that Queenan is leaving for a gig at Google. The Draft folks wouldn’t comment on what position Queenan is exactly taking at the Mountain View, CA-based giant, but from what we hear, he’s joining up with its Creative Lab as an in-house planner.

Queenan, whose last day at Draftfcb is actually today according to sources, spent the last few years as SVP, executive director, digital experience planning (phew) at the agency’s Big Apple branch and before that, served as VP, management director of digital business strategy when it was FCBi. His departure follows those of fellow Draft NY vets Auge Reichenberg and Nanci Silverman, who just recently left for positions at Rosetta and Grey, respectively.

Update: Queenan confirms that he’s actually joining as director of strategy within Google Creative Lab.

Draftfcb NY Loses a Couple of Top Execs

Sources familiar with the matter confirm that Draftfcb New York EVP/group creative director Augé Reichenberg is leaving the agency after a 15-year run. We’ve been told that Reichenberg (pictured) is joining up with New Jersey-based Publicis Groupe agency Rosetta, will be running creative for its healthcare unit and, in the process, will be reuniting with former partner and current CCO Gary Scheiner. Prior to Draftfcb, Reichenberg enjoyed a nine-year run at McCann.

In addition to the aforementioned senior creative’s departure, Draftfcb has also lost Nanci Silverman, who spent the last five years at Draft, to Grey, which she officially joined on May 1 and now serves as EVP/group account director on the WPP agency’s Darden portfolio including Olive Garden, Red Lobster and Longhorn Steakhouses. Silverman replaces Michele Kay, who is “taking early retirement” according to Grey.

We’ve been told the parting was amicable, the pair is moving on to “greater opportunities” and to second that emotion, here’s a statement from Draftfcb NY CEO Dana Maiman, who says, ““We are so happy for both of them as are our clients. We wish them tremendous luck.”