TVNewser Show TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Posts Tagged ‘Bartek Drozdz’

Wednesday Odds and Ends

tool-cds

-Simone Oppenheimer has moved from Y&R to sister WPP agency Ogilvy to assume the role of director of business development for North America. She replaces Daniel Korn, who joined up with mcgarrybowen.

-Bi-coastal production company Tool has restructured its creative leadership a tad, promoting four to creative directors including ACD/digital art director Michael Sevilla, creative technologist Bartek Drozdz, ACD/digital art director Matt Gase, and senior interactive developer Patrick Gunderson. The new CDs will now work in pairs. with Sevilla and Drozdz comprising one and Gase and Gunderson the other (pictured l-r above: Drozd, Sevilla, Gase, Gunderson). link

-New York-based production company IDENTITY has signed Tony Barry to its directorial roster.

-L.A.-based entertainment-focused agency mOcean has welcomed Brumby Boylston as GCD, entertainment marketing and David Kleinman as managing director of entertainment marketing.

-In other 2013 Gunn Report results, Leo Burnett Worldwide topped the “All Gunns Blazing” category while McCann was recognized as Most Awarded Individual Agency and won Top Digital Campaign for, you guessed it, “Dumb Ways to Die.”

-360i U.S. CEO Sarah Hofstetter has been promoted to global CEO at the Dentsu-owned agency. She succeeds Bryan Weiner, who retains the title of 360i chairman. link

-WPP/GroupM agency MEC has released its fourth annual Review Preview, which recaps significant takeaways from 2013 and focuses on trends for this year. link

 

Mediabistro Course

Public Relations: Build Your Portfolio

Public Relations: Build Your PortfolioIn this intensive workshop, you'll get feedback from your instructor on how you can refine and tighten your prose, structure your work, and build a body of work. Whether you are looking to create materials for a PR portfolio or wanting to polish your work, you'll leave this class with a professional portfolio and the skills to build it throughout your career. Register now! 

TBWA, Tool Craft Passion Genome Campaign Extension for Nissan

nissangenome

TBWA\Chiat\Day LA and Tool have created a neat social extension of the TVC from a couple of months ago to promote the Nissan 2014 Versa Note.

The Passion Genome site allows users to “see the passions they share with their friends illustrated in a Passion Portrait, a personalized, interactive visualization of themselves.” How does that work exactly? Well, basically you link your Facebook account to the site so it can analyze your info and you choose a photo to represent yourself. It didn’t work so well for me, but then I don’t have any decent portrait shots on Facebook (my profile pic is currently a sloth astronaut).

Nissan seems very excited about the project as Jon Brancheau, VP/marketing for the automaker’s North American ops, says in a statement,”The Passion Genome displays passions and connections in an extraordinary and fascinating way, and we at Nissan can’t wait to see how it resonates with everyone who explores it.” The project was inspired by the idea that the 2014 Versa Note has a “sculpted, modern look” that “reflects the active lives of its target buyers.” That may be a bit of a stretch, but that’s no matter. People will share this on Facebook and spread awareness for Nissan. Especially because if you share your Passion Portrait on Facebook or Twitter (using the #PassionPortrait hashtag) you could win one of eight $1,000 gift cards from Amazon.com and have your portrait featured on PassionGenome.com. Go try it for yourself, and feel free to link to your Passion Portrait in the comments section. Credits after the jump.  Read more

Monday Odds and Ends

-DDB Chicago appointed CP+B/BBDO Atlanta alum Sagar Shah as VP, director of project management and head of the agency’s new PM department.

-Saatchi beat out TBWA and W+K for the Trident biz.

-ZenithOptimedia cut its global ad growth outlook from 4.1 to 3.6 percent. link

-So who’s in for SAY Media’s “Battle of the Ad Bands?” link

-Pereira & O’Dell welcomed ex-GSD&M creative team Keli Linehan and Charlie Wolff (AD and CW, respectively) along with BSSP alum John Verrochi as senior AD. All three started today.

-Here’s a look at the new Cut+Run Los Angeles. link

-Target CMO Michael Francis, who was tapped to oversee the chain’s expansion into Canada earlier this year, has left his post after three years. link

-The Mill NY welcomed Brand New School alum Mario Stipinovich as creative director in its Design division.

-Former North Kingdom interactive developer Bartek Drozdz joined Tool as creative technologist. link

-Conan O’Brien takes some issue with the concept of his new promo for the TBS app (above). link

-A cheaper, Brazilian-made version of the iPhone 4, you say? link