Fresh off of winning Olympic gold, Oklahoma City Thunder teammates Russell Westbrook and James Harden are among a few Team USA basketball athletes to star in a new round of spots from BBDO New York for Foot Locker. ESPN’s Darren Rovell is already raving that “Tear Away” (above) could be the “commercial of the year,” though we’ll stop short of that for now. Still, considering Team USA’s success in London and the fairly entertaining ideas put forth here, we can consider this a win-win for BBDO, which picked up creative duties for Foot Locker last fall. While “Tear Away” has Rovell gushing, we were just as amused by “The Melo’s” (below) starring Harden and Westbrook’s Olympics teammate Carmelo Anthony, who perhaps is taking a knock at his own inflated ego. Credits and one more spot starring, Westbrook, Kevin Love and the Miami Heat’s Chris Bosh after the jump.
Pace Communications is looking for a Digital Editor. next job Creativefeed is looking for a Director of Media Relations. next job Centerfield Media is looking for a Search Engine Media Buying Associate. next job Centerfield Media is looking for a Web Designer/Developer. next job Draftfcb is looking for a Account Supervisor with Pharma Expertise. next job Draftfcb is looking for a Account Executive w/ Broadcast Production. next job Creativefeed is looking for a Account/Project Manager. next job Pace Communications is looking for a Editorial Director. next job Pace Communications is looking for a Senior Digital Editor. next job Mashwork is looking for a Senior Social Media Analyst. see all