-B-Reel opened the doors to its London office and welcomed Phillipa Allen as EP. link

-John Barneson joined bi-coastal agency Rauxa as chief digital officer.

-L.A.-based prodco Pictures in a Row signed DarkFibre to its directorial roster and added Roger Hunt as executive producer.

-DDB San Francisco unveiled a new campaign for Clorox dubbed “Bleach it away” (above).

-Guess those butt-shaping kicks weren’t so butt-shaping after all, eh Reebok? link

-It’s the End of Business as Usual according to Brian Solis. link

-Is Kodak dead or dying? link

-Hyper Island launched an MA program in Manchester, UK. link