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Posts Tagged ‘Casey Price’

Wednesday Odds and Ends

-Coca-Cola’s vowing to stop marketing to kids under 12 around the world. link

-Venice, CA-based editorial house Spot Welders has expanded into a post-production operation withwith the extension of its new VFX company, Shipping + Handling, which will led by VFX supervisor Casey Price and EP, J. Patrick McElroy. link

-Global media outfit The Sweet Shop has formed a strategic partnership with L.A.-based, feature film-focused Strange Weather Films.

-MEC has launched a proprietary data platform for digital media dubbed CookieCutter. link

-Here’s your Best in Show winner at the inaugural AMP Awards, which celebrates sound and music. link

-Y&R New Zealand and Blacklist directing duo Holbrooks have launched this spot for Red Cross’s Kiwi branch as part of the organization’s Annual Appeal (above).

-In case you missed it, we recommend you check out the Google Doodle homage to designer Saul Bass, who just turned 93. link

-According to sources familiar with Cumulus radio network, 48 of its 50 top advertisers have “exclude Rush and Hannity” orders. link

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Kia Best Keep on Dreaming

Now that the Yo Gabba Gabba characters and The Heavy song have been thankfully tucked away in their drawers,   David&Goliath is attempting to open up new doorways for Kia in the spot above called “Sweet Dreams.”

The spot takes us on a journey through a little boy’s imagination as his race car bed turns into a real car, his closet doors open to a magical world and we’re off. Not bad. Nice piece. Midsize sedan, though? Wrong car. Give it up to D&G for trying, though.

Kia decided it was time to elevate the midsize category and show its true potential. The automaker’s goal? Encourage kids to pin up a poster of the 2011 Kia Optima rather than a $250,000 shiny red Ferrari or fancy luxury sedan which is a very tall order if you ask us. This spot fits better for a sports car or luxury sedan, not the Optima. View agency credits after the jump.

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