Our old pal Chris Baker, the former BBDO New York copywriter, Google Creative Lab alum and current BuzzFeed CD, is back with yet another fun side project dubbed “Movie Meets Movie.”  The man who’s helped create a variety of interesting, amusing efforts over the years including “Unbaby Me” and  “M Night School” is now enticing the film geek in all of us to head to the MMM site, read and take part in creating the ideal movie equation.

As Baker and his partner on the project, Jeanelle Mak, explain, “The X meets Y formula, as it turns out, is a succinct, and almost more interesting way to quickly know what a movie is about, and when you come up with a perfect equation, one that embodies the movie and shows off your movie knowledge, you should get credit for it. That’s why we’re here.” There are plenty of submissions already posted on the site, and you can add your own “deconstruction” by simply owning a Facebook account. Who’s to say this won’t distract us the rest of the day as it seems to be constantly updating.

Just days after acquiring Kingfish Labs to help boost its Facebook targeting, Buzzfeed has plucked one of the social network’s designers to take on the top creative post. Yes, Jeff Greenspan has joined Buzzfeed as chief creative officer, a first of its kind for the social news organization. Greenspan, as mentioned, joins Buzzfeed from Facebook, where he has spent the last 15 months as communication designer. In his new role, he will lead a 15-person, NYC-based creative team that includes Chris Baker (who’s made a few appearances on this here site) and Mike Lacher. Together, Buzzfeed’s creative crew will collaborate with clients including GE, Virgin Mobile and Microsoft.

Buzzfeed founder/CEO Jonah Peretti says in a statement, “Agencies have been making creative for 100 years that targets individuals, but the social web requires ad creative to be re-envisioned for sharing among groups,” said Jonah Peretti, BuzzFeed’s Founder and CEO.  “Jeff is the perfect leader to work closely with a small group of leading brands to push advertising creative into the social age.”

Prior to Facebook, Greenspan worked on the agency side as an ACD at R/GA for nearly two years before bolting for a creative director gig at BBDO, where he spent nearly 18 months.

-Seattle shop Wexley School for Girls named co-founders Cal McAllister and Ian Cohen as CEO and CCO, respectively. In addition, Todd Grant was promoted to ECD. From top to bottom (above) are McCallister and Cohen’s rather interesting headshots.

–David Fincher, David Morrison, Guy Ritchie and Jonathan Glazer have launched content company, RESET. link

-Farmington, CT-based agency Keiler was named AOR for automotive care brand, Permatex.

-Well, here’s one way to leave an agency. link

-After five years spent at JWT Atlanta, Keith Jose has returned to GSD&M to assume the title of director of business development.

-A Techcrunch writer didn’t take too kindly to Chris Baker & Co’s “Unbaby” effort. link

-So, what’s Apple’s “biggest marketing secret?” link

-Director Jean Baptiste Leonetti signed to the roster of commercial prodco, Identity.

-W+K London discusses winning and losing pitches. link

It looks like Chris Baker is making the most of his employment at Google. The former BBDO NY copywriter and co-mastermind of recent projects like “Charity Bribes” has collaborated with Peter Marquis and Yvonne Cheng on a Chrome extension called “Unbaby.” If you’re somewhat tired of seeing the constant barrage of friends’ baby pics on Facebook and such (we guess the cute factor can wear thin sometimes), you can download and configure the little tool and Unbaby will replace baby pics with “awesome stuff” according to the site. A little mean-spirited? Sure, but we can’t imagine some of you out there won’t give it a whirl.

A couple of months ago, we told you about the latest project from former BBDO copywriter/current Google employee Chris Baker, who decided to have a little fun with celebrities, get them to do something atypical, and support their charities in the process via a project dubbed “Charity Bribes.” The first celeb on Baker & Co.’s list was none other than Seinfeld/Curb Your Enthusiasm mastermind, Larry David, who the group has been trying to lure into the Twitterverse. Well, it took a little bit of time, but Baker informed us this morning that “It fucking worked. Larry joined twitter. His people got in touch with us and he sent his first tweet Friday night.”

As you can see above, the comedic maestro’s first tweet as @LarryDavid4 calls for the “Bribes” crew to make good on their offer and pay his organization of choice, the Natural Resources Defense Council, which has made its way into Curb storylines in seasons past. See a larger image of David’s first tweet after the jump. Next up to bat on the “Charity Bribes” list? None other than Conan O’Brien (below). Go here to join in on the fun or submit your own celeb bribes and vote.

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After internet intervening, co-authoring a book and trying to send M. Night Shyamalan to film school, former BBDO NY copywriter/current Google staffer Chris Baker has launched yet another online effort dubbed “Charity Bribes.” This time around, Baker joined forces with fellow copywriter William Burks Spencer (a Y&R/CP+B/TBWA alum) to basically mess with celebs and support charities at the same time.

Their first mission, as you can see above, is to convince Seinfeld/Curb Your Enthusiasm mastermind Larry David to join Twitter. How it works is you pledge money to make a bribe happen and if it never comes to fruition, you’re not charged. So far, this inaugural charity bribe has reaped over $600 in pledge money and there are just over 30 days to join in on the action.

Our old pal Chris Baker, he of “M. Night School” and “Letterbombing” fame, has launched yet another amusing project, one that lets you call out your friends, family, enemies and frenemies for all their internet no-nos. Baker and his cohorts including his old BBDO NY chum, Pete Marquis, and designer/writer Mike Lacher, have appropriately dubbed the project “Internet Time Out.”

There are several popular time outs already listed including “You used hashtags in an email” and “You won’t stop using Internet Explorer 6.” You can pick and choose and send them to those you know who are guilty of such online crimes.  After all, you’re doing it for their own good.

If the name Chris Baker doesn’t ring a bell, he’s the BBDO NY copywriter who was one of the masterminds behind the amusing “M. Night School” as well as last fall’s “Letterbombing” effort among several other projects. Well, according to sources familiar with the matter, Baker is leaving BBDO for a gig at Google. So, we pinged the seemingly press-shy creative, who wouldn’t comment beyond a simple “Yeah” when asked if his move to Motorola Mobility’s new parent is true (forget about asking for exact job/title at this point). We’ve also reached out for official confirmation from BBDO, and of course we’ll let you know what the agency says if/when we hear back.

As the saying goes, “A random twist does not a cohesive plot make.” If motion picture director M. Night Shyamalan had paid any attention during his time attending NYU’s Tisch School of the Arts, he might have realized this.

Okay, finding out Bruce Willis‘ character in The Sixth Sense was kind of cool. But, having every single one of your movies end with a dumb, forced twist is just lazy writing. Sick of Night and his crappy movies, a band of anonymous creatives (Publicis Modem SF copywriter Eric Roller, probably Ogilvy NY art director Vanessa Castaneda and maybe SF resident and Wired editor BBDO NY copywriter  Chris Baker)  have launched the “M. Night School,” with the sole purpose of receiving enough donations to send Mr. Shyamalan back to film school with the hope that he stops sucking so bad. When enough money is raised, the site’s creators will then present a giant check to Shyamalan (filming the whole thing). If the director refuses the money, the donations will then be used to send a lucky budding filmmaker to NYU in his stead.

A small film festival will be held to determine the winner should Shyamalan refuse. A reminder to all of the haters out there: the only Shyamalan-directed film since 1998 to lose money was Lady in the Water, with his most poorly rated film, 2010′s The Last Airbender, grossing $319 million on a $150 million budget. Maybe we should just scold the general public for their horrible taste?