-Ben Silverman appointed Chris Grant, former Shine International president and original Reveille partner as CEO of Electus.

-Deutsch NY, Biscuit Filmworks and now corporation are all involved in a new “viral” for Microsoft (above).

-Can we kill the word “excited” from press releases? link

-Director Trevor Cornish, who has helmed spots for the like of McDonald’s, Bud and Comcast, has signed to the roster of L.A., Denver and Chicago-based prodco Accomplice.

-Hello, Windows 8. link