PRNewser FishbowlNY FishbowlDC GalleyCat TVNewser TVSpy LostRemote SocialTimes

Posts Tagged ‘Chris Hall’

Chris Hall Resurfaces at SapientNitro

Nearly a year after resigning as president/CEO at BBDO Atlanta for what we were told at the time were “personal reasons,” Chris Hall is back in the mix, landing at SapientNitro to serve as managing director of its Southeast region, which covers Miami and Atlanta. Hall spent nearly 14 years serving as BBDO Atlanta boss, leading client work for AT&T, Capital One and ING (he was eventually succeeded by Gill Duff in May). Prior to BBDO, Hall spent 13 years at JWT Atlanta, where he eventually wound up as a senior partner.

As for his new gig, Hall will remain based in the ATL and will help develop and execute SapientNitro strategy as part of the idea engineers’ North American leadership team. Sapient president/CEO Alan J. Herrick provides this statement regarding the newest hire that’s equal parts complimentary and self-congratulatory: “Chris is just one more example of a seasoned executive who joins SapientNitro, inspired by our view of the future and what we’re building. Having dedicated his career to helping brands tell their stories, Chris recognized that SapientNitro is doing more than any other agency to redefine how stories are told for today’s always-on consumer.”

Mediabistro Course

Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!

Duff Takes Over as Prez/CEO at BBDO Atlanta

It’s been a busy week for BBDO as the agency follows up the Hewlett-Packard PC account win (a bounce-back, we suppose, following the Bank of America loss) with the news that Gill Duff has been appointed as the new president and CEO of its Atlanta office. BBDO told staff in the ATL branch this morning about the arrival of Duff, who has spent the last three years as global business director at DDB Worldwide, to be exact.

The new Atlanta chief exec succeeds Chris Hall, who left the agency at the beginning of the year for “personal reasons.” As for Duff, his new role will have him oversee a BBDO office that houses 250+ staffers and counts clients including AT&T, Bayer, Florida Department of Citrus and the Georgia Lottery. Before his stint at DDB, Duff spent nearly five years as CEO of Publicis New York. This actually marks the exec’s second tour of duty at BBDO, his first being a year-long stint at SVP/senior account director on FedEx account at the network’s New York office.

Duff will officially assume his new post at BBDO Atlanta on May 21.

Chris Hall Out at BBDO ATL

BBDO has confirmed that Chris Hall (pictured), who has spent over 13 years as president/CEO of its Atlanta office, has left the agency for “personal reasons.” Hall actually took a leave of absence before the holidays but we’ve been told he’s not returning. His responsibilities are currently being handled by BBDO ATL CCO Bobby Pearce and BBDO Americas chairman/CEO Troy Ruhanen while the agency looks for a successor. Prior to his lengthy stay at BBDO, Hall spent time on the new business side at JWT for 13 years.

GSD&M’s First Work For Goodyear: Pass or Fail?

Here’s a look at the first work from the folks at GSD&M for Goodyear tires since the Austin-based agency won the account in April of last year. Dubbed “More Driven,” this campaign highlights some of the brand’s achievements from being the official tire of NASCAR to the first tires on the moon and the tires that broke the land-speed record while also being the tire of choice for U.S. military vehicles, Southwest Airlines, FedEx, Hollywood stunt drivers, the presidential limo and so on.

With all that said, the whole idea behind this campaign is that Goodyear wants to convey that it’s taking everything it’s learned over the years and applying it to the tires they roll out for you, the consumer. This campaign was completed during the brief Mike Wilson era at GSD&M, which developed a font based on the Goodyear logo that “that allows bold statements to be made over aggressive imagery.” We guess by “aggressive imagery,” they mean the pseudo-heavy metal combined with fast cars that showcase the might of Goodyear tires. Can you just feel the testosterone flowing?

Credits and two more spots from the campaign after the jump.
Read more