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Posts Tagged ‘Christian Parkes’

Could the New Myspace Really Be Cool? We’re Almost Convinced

I’m sitting in Salt Lake City Airport, shocked at the number of people wearing flip flops, and I want nothing more than to be in Myspace’s fun room of young, beautiful artists grabbing at one another amidst fluorescent confetti. Their instruments and skateboards may be breakable but they are not. They smash faces and tangle limbs and fall on the floor, but this video gives us the sense that these fiery singers, models, DJs, and rappers will never flame out.

After Justin Timberlake’s reboot, can the same be said for Myspace (capital S begone)? We weren’t sure the social network could drag itself away from obsolescence, but this spot seems to be doing just that, and with a bang. If Myspace is a room filled with the likes of DIIV, Iggy Azalea, Pharrell Williams, Sky Ferreira and Schoolboy Q, then it is anything but irrelevant. If you don’t know those names, you better learn them. And check out the new Myspace while you’re at it; it seems to be the cool thing to do.

Credits and MySpace announce note after the jump.

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Monday Odds and Ends

-Above, you see just one in a series of rather ridiculous ads that have a caused a stir over the last few days, as you can imagine. While said ads for the Ford Figo, like the one above featuring the likenesses of Paris Hilton and the Kardashians (oy vey), have actually never ran or been paid for, the negative feedback has resulted in apologies/damage control on Ford India, WPP and JWT India’s part. When we inquired, the agencies involved would not comment beyond the WPP statement on the matter.

-The new MySpace has hired former Levi’s global director of marketing Christian Parkes as VP of global marketing and Vice Media alum Joseph Patel as VP, content + creative.

- Los Angeles-based prodco Boxer Films has signed Emmy Award-winning filmmaker Robert Kenner for U.S. representation.

-Another Mad Men Tumblr, you say? Well, why not. link

-BlueKai has unveiled a “data cookbook” for marketers and agencies. link

-Here are your 5th Annual Shorty Industry Awards finalists. link

-Director/photographer Charlie Wan has joined the creative collective at CHRLX Beauty, a boutique division of CHRLX.