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Posts Tagged ‘Chuck Porter’

CP+B Brings World Tour, Aspiring Rappers to Advertising Week

CP+ B brought its creative talent to Advertising Week New York from around the globe last week, with none other than Chairman Chuck Porter on hand to emcee a select panel.

While CP+B has a worldwide presence, many of its offices are small. Porter likes it that way; as he noted during the event, strong collaboration between offices works well in serving the agency’s varied clients.

One such location is CP+B’s Copenhagen, Denmark office, which handles the account for III, a brand of headphones used primarily by DJ’s. Mathias Birkvad, CEO of CP+B, Copenhagen, outlined the “how” behind a agency’s creative approach which led to a rap contest that generated lots of media attention.

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Reilly Out at CP+B

robreilly1Wow, figured the encroaching holidays would be a slow time but just got official word that Rob Reilly, 10-year vet and partner/worldwide chief creative officer at Crispin Porter + Bogusky is leaving the agency to “pursue new ventures.” According to the Crispin camp, which also lost UX lead Matt Walsh recently, the creative department has been restructured as a result of Reilly’s departure, which will now all allow all of its camps including Boulder, L.A. Miami, London and Gothenburg to have “increased autonomy.”  The “restructuring,” which follows Reilly leaving along with his wife, 16-year CP+B vet and managing director/partner Laura Bowles, was concocted by Reilly, CEO Andrew Keller and CP+B chairman, Chuck Porter. From the announce,  executive director of creative development Evan Fry  (who rejoined CP+B over a year ago) and director of art & design Dave Swartz (the CD who we most recently noted in this Roman Coppola-directed Microsoft effort) will help guide the new creative structure while still reporting to Keller.

So, what does CP+B CEO Andrew Keller have to add? Well, in a statement, he says, “I am extraordinarily lucky to have Rob and Laura as friends and to have worked with them as partners through some of the most exciting and courageous times at CP+B. This structure really speaks to the immediate needs of our clients and our vision for meeting those needs. This is an incredibly exciting step in delivering outstanding creative work to our clients.”

During their career, both Reilly and Bowles led CP+B accounts including Domino’s, Burger King and more. As for Bowles, the MD moved up the charts during her career at CP+B from content supervisor to VP/account director to her most recent role as partner/managing director, working with other clients including Hotels.com and on new biz efforts. Sources say the parting was on good terms but we no word as to what Reilly and Bowles are up to next.

Tuesday Odds and Ends

adweeklegends

-Our calls to NYC agency Lipman went unanswered this week and now we know why. Tipsters who’ve been hitting us up since late last week about the agency closing were spot-on as The New York Post reports today that Lipman, which dates back nearly 80 years and worked with several notable fashion/beauty brands among other clients, abruptly shuttered operations last Thursday and left its staffers out in the cold. As you’ll read in the Post piece, the situation isn’t pretty.

-Have you downloaded the Colle+McVoy-created “Legends Are Back” app in time for Advertising Week yet (Chuck Porter-starring image above). link

-On the Advertising Week note, Yahoo CEO Marissa Mayer talks mobile ads with Charlie Rose at IAB’s MIXX conference. link

-L.A.-based prodco BRW USA signed director James Mann for U.S. commercial representation.

-Fellow L.A.-based prodco Boxer Films has signed director Eduardo Vieitez for his first-ever U.S. commercial representation.

-Former Superfad NY creative directors Chase Hartman and Brian Drucker have formed a new design/animation shop dubbed Scout, which will be housed under the Alanda Ltd umbrella.

-Talent and production support services company Talent Partners has launched its Canadian operations with its hub in Toronto.

Monday Odds and Ends

-Jakob Trollbäck, Trollbäck + Company president/ECD, has been named as a member of the ADC Global Advisory Board, joining the likes of ADC president/Barbarian Group chief Benjamin Palmer, MDC/CP+B’s Chuck Porter and SapientNitro executive director/worldwide CCO, Gaston Legorburu.

-Ladies and gents, meet The Magnetic Collaborative, an experiential/live event shop run by CEO Rick Rathe, former president of Rathe Productions and owner of New York’s Gotham Bar and Grill, COO Brian Schultz, former head of live events at R/GA and CP+B, CMO Geoff Renaud, CEO of Radar Entertainment, and CCO Glenn Marck, founder of IM Design Firm and owner of Jack Russell Group (group pic above).

-Here’s some female perspective about the CLIOs. link

-Yes, there is, for better or worse, an internet cat video film festival coming to–where else?–Brooklyn. link

-Who really did think Scope Bacon from P&G was for real? link

-The Association of Music Producers has extended its final AMP Awards entry deadline to April 5. link

 

Wednesday Morning Stir

-Google Creative Lab won USA Today’s 2012 Print Ad Competition, which including judges such as Chuck Porter and Droga5 ECD Nik Studzinki, and picked up $1 million worth of free ads in the trade as a result. link

-SapientNitro is making further inroads into Brazil as the agency has acquired 10-year-old Sao Paulo digital shop, iThink. link

-AKQA continues to bust out iPad apps, following its “Fly Delta” ditty with one for the World Wildlife Fund dubbed “WWF Together.” link

-San Francisco-based Duncan/Channon has launched a new campaign for used auto dealer brand, DriveTime, called “Matchmaker” (one spot above).

-The One Club has released the full list of its top 10 automobile commercials from the past 25 years, topped by the “Grrr” spot for Honda from W+K London. View them all here.

-L.A.-based creative marketing agency Bemis Balkind has promoted Jeffrey Almeida to the position of VP, account services.

Chuck Porter on the Key to Advertising Success: ‘Don’t Do It Unless You Love It’

Our lovely chat with MDC chief strategist/CP+B chairman Chuck Porter winds down this week with a little insight and advice from the ad industry veteran. In the third and final part of our Media Beat interview with Porter, the exec reveals the keys to achieve advertising success (“Do something great and everything will take care of itself”) and what qualities he and CP+B look for in a strong job candidate. Truth to be told, for the latter, the agency’s criteria has remained the same since day one according to Porter, who tells us that to make the grade at CP+B, it takes “brains, talent, passion, curiosity and experience, in that order.”

 

This and all MediabistroTV productions can also be viewed on our YouTube Channel.

Part I | Monday: Chuck Porter on MDC’s Acquisition Strategy and Life with Miles Nadal

Part II | Tuesday: Chuck Porter on CP+B’s Expansion Plans (or Lack Thereof) and Reinventing Domino’s

Chuck Porter on CP+B’s Expansion Plans (or Lack Thereof) and Reinventing Domino’s

And so, our conversation with MDC chief strategist/CP+B chairman Chuck Porter continues. In Part II of our Media Beat interview with Porter, the ad industry vet explains why expanding his agency into New York City is not at the top of the priority list and how CP+B helped revamp the Domino’s brand. Porter says that from the beginning, Domino’s, which began its turnaround with the help of CP+B nearly three years ago, was aware that “they had a product problem,” so what was the agency’s message to the pizza chain? “Let’s be transparent.”

This and all MediabistroTV productions can also be viewed on our YouTube Channel. Be sure to check out Part III of our chat with Porter tomorrow.

Part I | Monday: Chuck Porter on MDC’s Acquisition Strategy and Life with Miles Nadal

Chuck Porter on MDC’s Acquisition Strategy and Life with Miles Nadal

As we teased a month ago, we had the chance to sit down and chat with MDC Partners chief strategist/Crispin Porter + Bogusky chairman Chuck Porter, who discussed everything from his beginnings as a creative to recruiting to his most recent activities within the MDC fold. In part I of our Media Beat interview with Porter, the ad exec (though he doesn’t really take to that term) discusses his holding company’s acquisition strategy and what it’s like working alongside MDC CEO Miles Nadal. According to the ad vet, creativity is key when determining the right acquisition as he says simply, “My criterion is the work.”

This and all MediabistroTV productions can also be viewed on our YouTube Channel. Be sure to check out Part II and III of our chat with Porter tomorrow and Wednesday, respectively.

On Another CP+B-Related Note, Chuck Porter Talks State of Advertising Week

Seeing as he’s co-chaired Advertising Week in the past and currently serves as a board member and all, we figured we’d check in with MDC chief strategist/CP+B chairman Chuck Porter to get this thoughts on the current state of the event. Above is a quick teaser that’s actually part of a larger Media Beat interview we shot this week with the ad man (to air in early November), but a rather timely one all things considered. Who knew that it was Porter himself who dubbed Advertising Week the “preeminent North American advertising spectacle?”

Monday Morning Stir

-At its MIXX Conference today, the IAB unveiled a study that says employment in the ad-supported internet sector has doubled over the past four years to 5.1  million and contributed $530 billion to the U.S. economy in 2011 alone. link

-Meanwhile,  -ZenithOptimedia has reduced its global ad spend forecast, predicting 4.6 percent growth in 2013, reaching $525 billion by the end of the year.

-Domino’s is digging Facebook’s new ad exchange. link

-The Hip-Hop Hall of Fame is in final talks with ad agencies and marketing firms this month to select the winning firm to manage the Hip Hop Hall of Fame Museum and related multimedia divisions, $100M national & international naming rights, official category sponsorship negotiations, activations as well as campaigns from 2012-2017.

-$1 million in USA Today ad space is up for grabs in the newly redesigned trade’s 2012 Print Ad Competition, which will be judged by the likes of Ty Montague, Chuck Porter and Droga5 CEO Andrew Essex. link

-Samuel L. Jackson has joined Sarah Silverman & Co. in campaigning for Obama, pure Samuel L. style. link

 

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